Online Lead Network Launches new site
PerformanceBasedLeads.com to help pick & sell search engine optimization, online
lead generation.

Released on = May 18, 2005, 6:17 pm

Press Release Author = PerformanceBasedLeads.com

Industry = Internet & Online

Press Release Summary = Lets Face it. Theirs allot of SEO Firms and not one stable price that give a potential client a way to compare two companies' apples to apples. We hope this will help to explain what to look for in a vendor.

Press Release Body = Steps to look for when picking an SEO Vendor.

Trust: If you've built trust, you've built a sale.

Now you need to live up to that trust. With so many agency's, web designers and fly by night SEO companies in the space, its hard to separate yourself from the pack. They all say the same things and everything starts to blend together from what your
answers were from the next company that comes along. You need to separate yourself from that pack and sell the intangible solution to meet your client's goals.

Add Value: Give them some free bait.

With so many companies promising the same thing. Potential clients get confused in the mix. But what do they really want to hear? What are you going to do for me! They want to hear about them self, not you. So show your true value with free information that's tailored to them.

What PerformanceBasedLeads.com provide to prove our self with free search engine optimization advise.

We can review your competitors? Their's some great technology out there that can show companies how their doing against their top competitors. Or how they our performing on what keywords.

Free Search Engine Optimization Evaluation:

We have the ammo that shows a potential client what your team can do. Everybody can send a template cookie cutter proposal. But relating your proposals to the top list of areas your going to improve is what separates you apart from the seo pack. Start to set the bar as to what you plan to achieve and focus on.

What we evaluate with our free search engine optimization evaluation: We rate your site on how it is today and where we think we can take it to based on a 1 out of 10 score.

What we base it on: Theirs over 21 points that we provide.

* Any SEO Roadblocks? Can't tell you how many companies don't realize why their sites not coming up for the format of their site isn't catching the search engine spiders.
* Technical History, how many links do you have, Google's page rank, indexed pages. How's your content.

* Biggest areas of improvement and overall site evaluation notes.

* What keywords based on your competitive landscape do we see potential top placement success

Dealing with objections for SEO Services.

Can you provide me a guarantee?

Well you didn't built trust if you can only sell on a guarantee. And companies that take guarantee deals our more likely to use unethical tactics to get paid for their short term success that could cost your company a long term lost by getting black
balled from the search engines.

What we like to explain is that we can do everything to make your site have the best potential keywords for content, to building out a very strong ethical link building campaign. What we can't control is the market place. In doing so we have to think out of the box for what keywords your competitors may not be thinking of that will improve our chances for placement while still targeting strong converting keywords.

It's like a race. You can't predict who is going to win the race just like you can't predict what website will get top 10 placements. What you can do is be the best trainer for your client to get their website in tip top shape to prepare for the
race. Just like any runner would do. So it's something that everybody is doing and if your not preparing for the race you have no chance of staying in it for the long run. That's why everybody is doing SEO.

PerformanceBasedLeads.com is willing to put their neck on the line but we need to be in the race together as a partner working towards the same goals so that we can both profit from our success.

What type of ROI Return can I get from working with you?

What their saying is, how can I get approval from my boss to make this investment. Also what their saying is, what are you going to do for me in return. With paid search we can predict your future with the best 12 month ROI analysis we provide for
our potential clients. With SEO we can predict what type of keywords we feel we have a winning chance of top placement. Then we can start to figure out the cost saving from search engine marketing for those clicks. So there is a way but its an estimate of success not a guarantee.

What's your price? Well Here is what the industry is charging.

Theirs no set industry trend to price. For theirs a new company claiming to be an SEO expert everyday. So it leaves potential clients stuck as to how to make an apples to apples comparison.

This is what we have seen.

Charge by the Keyword:

$99 Plus interesting concept but no real grasp on reality of work your getting

Charge by the Page:

$350 to $500, this has been a strong pricing model that puts a set boundary on what's accomplished. The problem is, this leaves allot of a website left with no improvements. But it is a great way to charge on a template building model. If you have the resources that can take an seo firm's tips and pass it on to similar pages like directory or product pages.

Charge by the Hour:

You can see companies charging up to $250 an hour. The problem is making sure you have defined goals and expectations of work. For I've spoken to a company that was charged 10 hours of work for creating just a few pages of meta and title tag
descriptions.

Monthly Retainer Packages.

Allot of companies will charge a large set up fee and upfront cost ranging from 1 to 5k and then have a monthly maintenance plan. What I've seen from one of the largest rated marketing sherpa companies is that clients were getting the bait and switch service level from sales to client services. What happens when you're locked into a long contract for a monthly plan of service? Well the client that complains the most gets the most service. You want to leave your sites performance in good hands and that is why we never have a contract to sign. We want to earn your business from day one and every month after that. This trust hast to be built and then the success will follow. Companies that tell you it takes 6 to months plus to see results our stalling you to keep you paying their retainer fees. But in fairness, it could take up to 4 month to truly evaluate a company's performance through ethical seo.

Our Price is your Performance!

Theirs allot of choices out their and that list will always be growing. The problem is this industry is selling fake gold to riches and the people that our making the money our the SEO firms that our selling the tools to get that fake goal.
PerformanceBasedLeads.com believes in "keeping it simple, stupid" and show our clients what work is getting done and do our best to make sense of an intangible solution.

Contact us today to discuss our reseller program or to have your website reviewed by one of our ethical seo partners.

Web Site = http://www.PerformanceBasedLeads.com

Contact Details = http://www.PerformanceBasedLeads.com
http://performancebasedleads.blogspot.com