IS THAT A MINI BILLBOARD IN YOUR POCKET?

Released on = September 10, 2005, 12:54 pm

Press Release Author = Ron Gold

Industry = Management

Press Release Summary = New Company provides customized full color business and postcards online.

Press Release Body = NEWS RELEASE FOR IMMEDIATE RELEASE

Contact: Ron Gold
888-701-1909
Is That a Billboard in Your Pocket?
- New company offers creative, cost-effective alternative to traditional business cards -

August 2, 2005 (CHEYENNE, WY)…Business cards represent one of the most frequently used marketing tools by company employees – and yet, most cards are only half as effective as they could be, and twice as expensive as they need to be. Ron Gold recently launched the company Dynamic Mini Billboards to provide small businesses
with a powerful and economical tool to help maximize their marketing resources and budgets.

“Imagine the artwork you would display on a two-sided billboard along the highway, then shrink it down to the size of a business card,” said Ron Gold, founder and CEO. As Gold sees it, most traditional business cards waste valuable white background on both the front and back of business cards that can be used to project a strong image and build customer awareness. “In an era of marketplace clutter, in which businesses have to communicate a compelling reason for potential consumers to pay attention, why waste all that advertising space?” he said.

At www.DynamicMiniBillboards.com customers access a personal home page, where they can view samples, communicate with a graphic artist, proof images and place orders 24 hours a day. “Our commitment from the beginning was to deliver a completely
customized product at half the price you would expect to pay a local commercial printer, said Gold. “In most markets we are already ahead of our goal.” Dynamic Mini Billboards offers 1,000 customized, two-sided, full-color cards for just $59.95 and a one-time set-up fee of $39 or 5,000 cards for just $159.95. Shipping and handling and all artwork modifications are free-of-charge.

The company also produces custom full-color postcards and Dynamic Cool Cards, which are geared toward customers with a unique need for a specialized personal card, such as a recent college graduate searching for that first job, an active participant in the dating scene or an entertainer looking to build fan loyalty with a leave behind
souvenir card.

Based in Cheyenne, Wyoming, more on Dynamic Mini Billboards can be found online at www.DynamicMiniBillboards.com and www.DynamicCoolCards.com SEE ATTACHED PAGE FOR 10 TIPS FOR EFFECTIVE BUSINESS CARD DESIGN

TEN TIPS FOR EFFECTIVE BUSINESS CARD DESIGN

1. Use both sides
Business cards have two sides. Don’t waste half of your marketing tool by leaving the other side completely blank.

2. Use color
No one likes a boring business card. Leverage color to help your card stand out from the pack.

3. Be consistent in your branding
Every interaction and every promotional piece communicates something about your company. Make sure your business card design supports and builds upon your existing brand identity.

4. Use images
You may want to consider including a picture of you or your product to personalize the business card or to offer a reminder to the contact.

5. Grab people with copy
Business cards offer an opportunity to make a short and powerful statement about your company, your products, or your services.

6. Provide multiple contact points
Some people prefer to call. Others start by researching online. Most have e-mail. And there are still those who use a fax machine. Offer all options.

7. Don’t overdo it
It’s easy to get carried away and take up every bit of space. But your card should be designed to appeal to people and to draw their attention to particular areas.

8. Offer value
With two-sided cards, you have an opportunity to offer something of value on one side – a list of tips, an offer for a free e-newsletter, a coupon.

9. Leave a little space to write on
You can make a big impression by writing your home and/or cell phone numbers on the card when you want to really add a personal touch to an interaction.

10. Design it online
When you design and order your cards through DynamicMiniBillboards.com, you save enough money to dedicate to other marketing efforts. And that’s good business.

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Web Site = http://www.DynamicMiniBillboards.com

Contact Details = Ron Gold
2424 Pioneer Ave. # 405
Cheyenne, Wy 82001
Tel 888-701-1909
email: ron@dynamicminibillboards.com