Development and Design Agency on-IDLE Win The Variety Club Three-Way
= September 21, 2005, 12:03 am
Author = Elemental PR
Industry = Non
Summary = The Variety Club (http://www.varietyclub.org.uk) has appointed
on-IDLE (http://www.on-idle.com) London-based design and web development
agency to re-design its website with an easy-to-use content management
Press Release Body = 21 September 2005, London, UK
on-IDLE to Design
The Variety Club Website
and Design Agency on-IDLE Win Three-Way Pitch to Re-design Children’s
Charity Variety Club of Great Britain Website
Club (http://www.varietyclub.org.uk) has appointed on-IDLE (http://www.on-idle.com)
London-based design and web development agency to re-design its
website with an easy-to-use content management system (CMS).
Club works to improve the lives of sick, disabled and disadvantaged
children throughout the UK and have a membership drawn largely from
the entertainment industry.
will reflect the dynamic nature of the charity and reinforce its
strong business focus, whilst retaining an element of fun for the
children which are at the heart of the organisation. The new site
will be launched in Autumn 2005.
and Co-Founder Ané-Mari Peter at on-IDLE explains, “It
is a truly modern makeover and places The Variety Club as a forerunner
of design and online accessibility in the charity sector. The new
design will reflect the charity’s X factor and drive their
offline offerings, bringing together output across all regions under
one distinct and recognisable style.
management system enables Variety Club to manage their own content
so that they can keep audiences abreast of their many events and
appeals. Winning the three-way pitch has given us the opportunity
to contribute in some way to what wee see as the greatest children’s
charity in the world.”
Head of Press and Public Relations at The Variety Club adds, “The
re-development of the site presents an opportunity to enhance communication
with current contributors, whilst opening up new channels for potential
sponsors, donations and supporters. The new site will also reflect
the latest standards in accessibility to ensure The Variety Club
reaches as wide an audience as possible.”
been providing design and technology to increasingly high profile
clients for over five years and are quickly developing their reputation
for original identity design that compliments their open source
technology products and services.
This press release
in available in PDF, plain text and Word formats. Photographs are
available of the on-IDLE team.
The media spokespeople
for on-IDLE are Ané-Mari Peter, Co-Founder and Managing Director
and Marc Peter Co-Founder and Creative Director.
on-IDLE is an
independently owned- and managed London-based design and web development
agency, established in June 1999. The company trades in the UK,
Swiss, Saudi Arabian and Chinese markets, with clients being on
average of 60% repeat business. Typical customers are in the media,
banking, travel, charity and education
Branding, Design and Development services for off- and online mediums,
which include: internet, intranet, mobile devices, print and signage.
The company specialise in the development of CSS, XML and Flash-based
online solutions, often driven by their in-house Open Source Content
provide specialist web and print design software training to the
London College of Communication, the Swiss Universities of Art and
Design in Zürich and Bern, Online Labor Zurich and to the marketing
departments of corporations. Marc and Ané-Mari Peter are
also the authors of regularly published articles relating to new
media industry matters in the UK, Germany and Switzerland.
What does “on-IDLE” mean?
“on-IDLE” is a code script handler that is activated
when something is down / not responding as expected – when
the computer is idle. The “on” command activates the
application / tool / device again. Similar to a car idling, it is
ready to go, but only when the handler is activated (gas pedal and
gears) does it go. on-IDLE do a lot of trouble-shooting and updates
on previously developed work for agencies and companies, making
the name more apt than ever in today’s fast changing interactive
environment. We always tease our customers with this made-up script:
“on-IDLE go pub”, i.e. leave the problem with them and
go and relax.
Web Site = http://www.on-idle.com
= Elemental PR
Tim Gibbon Director,
(0) 870 745 9292
Mobile: +44 (0) 7930 375 663
Fax: +44 (0) 870 745 9293
Floor, 145 -157 St John Street, London, EC1V 4PY, England, UK
Communications Officer, Variety Club Great Britain
(0)20 7428 8134
Fax: +44 (0)20 7428 8123
Club House, 93 Bayham Street, London NW1 0AG
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