Press Release Summary = The American Society of Interior Designers, ASID, has approved The Designer\'s Coach, a business development seminar for Interior Designers. ASID has, through carefull submission requirements, included The Designer\'s Coach in it\'s professional development program.
Press Release Body = The American Society of Interior Designers, ASID, has approved The Designer\'s Coach, a business development seminar for Interior Designers. ASID has, through carefull submission requirements included The Designer\'s Coach in it\'s professional development program. The Designer\'s Coach Seminar explains that there are six reasons why design and decorating businesses fail. They are: misguided leadership, uncooperative teamwork, haphazard marketing, amateur selling, faulty client fulfillment and a lack of a pricing strategy. The seminar program will focus on solutions to these problems by focusing on six coaching modules, each one dedicated to important aspects of creating a successful value based business. They are Leadership, Management, Marketing, Selling, Delivery, and Pricing.
Welcome to The Designer's Coach, a course dedicated to professionals in the design and decorating business. With over twenty years of experience in the field I would like to provide you with powerful tools in order to grow your business by overcoming these challenging areas. We will focus on addressing the six problems common to most businesses. The Leadership Coach This is the first area of business development. It is about being the leader, and looking within and become self aware as to the type of leader one will need to be. The Team Coach All businesses from a one person company to a larger organization, needs to work within a \"team\" concept. How will one manage, coach and lead a team? The Marketing Coach The life blood of any business is to generate leads.A business must develop a way to have a constant flow of new leads or we cannot survive. The Sales Coach The conversion of a lead to a sale is a strategic part of a business that requires the utmost attention. How does the designer sell their designs? How to implement a selling system? The Satisfaction Coach Keeping a promise is the best way to grow a business and to encourage referrals. A flawless Client Fulfillment Steps-to-Success (STS) is critical to delivering on a promise to the clients. The Negotiation Coach Here we will develop a pricing strategy and estimating strategy. Are you basing what you charge on value you create or costs you incur? Also, in this module you will learn an effective \"negotiation defense\" against price shoppers and a strategy for developing effective contracts and agreements