Released on = January 10, 2006, 9:47 pm

Press Release Author = Arizona Balloon Company

Industry = Small Business

Press Release Summary = Advertising balloons and advertising inflatables are a great
tool for marketing and promotions.

Press Release Body =

Advertising plays a vital role in determining the success rate of your company, a
reason why all big banners of the business world spend approximately three-fourth of
their expenditure on the publicity of the product.

Now comes the issue, which advertising technique to use and why??
Well, there are many ways by which you can actually promote your product like making
use of media, door-to-door sales promo, putting up posters and banners, or simply
make use of an advertising inflatable, like advertising balloon or blimp.

Why??
Well, if I were to answer this question in a line, I would have said "Who else can
bring in more attention of the public towards your product than a 20 feet giant
advertising balloon, hanging around from some skyscraper!!".

If you check out the involved statistics, you may be amazed to hear that 100%
respondents in the survey indicated that these advertising balloons drew their
immediate attention. Around half of them preferred to stop and watch these
attractive giant advertising promos, while one third of the same admitted that they
rather loved to click a photo with the same.

Further, 90% of them astonishingly retained and could discuss whatever they
observed. A few of them could even talk about a few of the advertising balloons they
saw three four years back.

Well, that\'s the impact of an advertising balloon on one\'s memory!!
They are like a sporting event, an entertainment for the public that is; they are
simply more than an advertising campaign. Johnny Mulder, advertising guru with over
20 years of experience, recommends Arizona Balloon Company, www.arizonaballoon.com,
for information on these advertising balloons.

Still confused??
Well, you must be aware of the very popular advertising campaign of the Aquafina, a
brand of Pepsi, which greatly augmented its sales by making use of these advertising
inflatables.
In another such campaign, Berringer made use of a 41" inflatable chair in the
supermarkets so as to popularize his "Stone Cellars Brand" at the point-of-sale.

The underlining reason behind the mad rush for these advertising balloons is because
of their power to fascinate public even in the largest swarms of people due to their
attractive sizes and colorful designs. Not to mention, advertising inflatables forms
one of the cheapest methods of sales promotion as well.

Finally, if we have a look at the rough statistics of the various global brands that
have benefited from such inflatable promotions, we find there isn\'t a company that
has gained less than 15%, the percentage exceeding 75% in few cases.

So what will you like to call a zero percent demanding advertising inflatable that
is bound to bring in more business to your company standing in shiny sun, all for
you??

Try them out, and judge their effectiveness on your own personal scale.
###

Web Site = http://www.arizonaballoon.com

Contact Details = Johnny Mulder||6819 N. 21st Ave. Suite F||Phoenix ,
85306||$$country||||602-246-3450||johnny@arizonaballoon.com||http://www.arizonaballoon.com