Released on = March 21, 2006, 2:58 pm

Press Release Author = The Route 66 Auction

Industry = Automotive

Press Release Summary = The Route 66 Auction, the premier online auction site for
buying and selling everything automotive, has created a search engine devoted solely
to automotive related products and services.


Press Release Body = The search engine, accessible at www.searchroute66.com and
through the The Route 66 Auction website will give consumers searching for vehicles,
parts, accessories and services the ability to search the web without wading through
irrelevant links and results. Only automotive related search results and sponsored
links will be displayed.
\"Now, when someone is searching for a 1966 Mustang, all of the links and results
displayed will actually be related to that car," said Shane Corliss, Owner of The
Route 66 Auction. "No longer will vehicle enthusiasts have to sift through generic
sponsors and links to unrelated products to find what they are looking for."
The searchroute66 engine functions like any other web search tool, in that users
simply type in the applicable keywords or phrase and click the "search" button. The
difference is in the results returned, due to targeted indexing of websites. Search
engines use "bots" and crawlers to index the contents of websites; the searchroute66
engine only indexes sites with automotive-related content and will only include
sponsors and advertisers who offer automotive products and services.
"The creation of this search engine was a natural outgrowth of our targeted
marketing philosophy," explained Corliss. "We understand that auto enthusiasts are
often seeking very specific products and services, and searchroute66 is another
tool to ease and expedite that process. The Route 66 Auction's motto of 'no dolls,
no knick knacks, just everything automotive,' says it all."
The searchroute66 engine will be available at www.theroute66auction.com and at
www.searchroute66.com beginning in March 2006.
About The Route 66 Auction: Launched in January 2006, with offices located just
seconds from the \"Main Street of America,\" The Route 66 Auction is an online auction
site featuring collectible vehicles and automotive related products. The site was
created with the sole focus of catering to motor vehicle enthusiasts with "no dolls,
no knick knacks, just everything automotive." The site offers full-featured online
auctions, a wide range of auction marketing programs, wanted ads, complete store
setup and more. For more information, visit http://www.theroute66auction.com or call
314-259-1175.


Web Site = http://www.theroute66auction.com

Contact Details = Shane Corliss
315 E Eldon St
Saint James, MO
314-259-1175
press@theroute66auction.com