Internet Entrepreneur Offers Way to Succeed in New World of `Anti Spam`
Released on = May 1, 2006, 12:56 am
Press Release Author = Michele Hanson-O'Reggio
Industry = Management
Press Release Summary = These days with a multitude of states enforcing statutes and a federal law on the horizon, reaching your potential customer by email is harder than ever. That's why Virtual Assistant (VA) Michele Hanson-O'Reggio decided to focus her business on helping her clients reach their target market. \"Most of my customers want marketing assistance,\" says Hanson-O\'Reggio.
Press Release Body = For Immediate Release Contact: Michele Hanson-O'Reggio Tel: 416-532-9889; Toll-free: 1-866-851-8625 Email: assist@avirtualpro.com
Internet Entrepreneur Offers Way to Succeed in New World of \"Anti Spam\"
Virtual Assistant carves out niche with good marketing practices.
Toronto, Ontario - These days with a multitude of states enforcing statutes and a federal law on the horizon, reaching your potential customer by email is harder than ever. According to the June issue of Time Magazine, between 40-70% of all email is being eliminated BEFORE anyone has a chance to read it. Up to 27% of all permission-based email never makes it to the recipient\'s inbox due to spam filters. This means that even consumers who do want email information may not be receiving it. Yahoo now blocks more than 22% of the e-mail coming through its system, AOL blocks 18%, and ATT stops 12%, according to Assurance Systems, a digital-marketing services firm.
That's why Virtual Assistant (VA) Michele Hanson-O'Reggio decided to focus her business on helping her clients reach their target market. \"Most of my customers want marketing assistance,\" says Hanson-O\'Reggio. \"They are facing the same dilemma as I am: how to reach your potential customer without penalization. The Anti-Spam Law is changing the way we all do business\".
Hanson-O\'Reggio calls her method \"virtualizing your marketing\". Her company, A Virtual Pro uses an innovative mix of old-fashioned and internet-based methods to get the job done. Here are a few examples:
* Article distribution - to drive traffic to clients' websites, her service distributes \"free reprint\" articles to hundreds of online directories and can distribute articles to over 15,000 webmasters, e-zine and blog publishers eager for fresh content.
* Client and alliance development - she develops referral, affiliate and client relationships by asking permission to send further information.
* Opt-in permission based e-zines - she creates them with embedded links to clients\' websites. She manages their distribution as well.
* Mailing Lists - she has teamed up with a leading List Brokerage firm to provide custom databases at an affordable cost to small businesses
With a Virtual Assistant the client only pays for time on task. A typical employee\'s 8-hour day can be crunched into 3-4 hours with a Virtual Assistant. Clients avoid the expenses of hiring employees such as benefits; sick leave; vacation leave; payroll taxes; employer contributions; purchasing equipment; training/recruiting expenses and administrative overhead.
\"It's a new world out there for entrepreneurs,\" adds O'Reggio. \"Having someone on your side who can keep up with these laws and changes is the smartest move you can make.\"
About Michele Hanson-O'Reggio:
Michele O'Reggio provides virtual office services to coaches, consultants and solo entrepreneurs. Learn how to stop overwhelm, work smarter and make more. Sign up now for your FREE \"Boost Your Profits with a Virtual Assistant\" e-course and learn more about virtual office services at http://www.AVirtualPro.com .