Released on = July 5, 2006, 1:54 am

Press Release Author = Cayin Technology Co., Ltd.

Industry = Computers

Press Release Summary = Kumu Art Museum, newly open art museum in Estonia has chosen
Telegrupp and Cayin Technology digital signage solution to offer the museum and
artists an innovative way to communicate and express creativity.

Press Release Body = Taipei, Taiwan July 5, 2006 - Kumu Art Museum, newly open art
museum in Estonia has chosen Telegrupp and Cayin Technology digital signage solution
to offer the museum and artists an innovative way to communicate and express
creativity.

The Art Museum of Estonia today includes five active branches: Kadriorg Art Museum,
Niguliste Museum, Adamson-Eric Museum, Kristjan Raud House Museum and Kumu Art
Museum. Kumu Art Museum is the new main building of the Art Museum of Estonia. It is
a multifunctional art museum that includes exhibition halls, an auditorium, and an
education center for children and art lovers of all ages.

Kumu has been thought as a platform where art and technology can work together. They
plan to, with the aid of modern technologies, communicate efficiently to visitors
and to offer artists the possibility to express their creativity extensively. They
succeeded in fulfilling their needs by choosing Cayin Digital Signage solution as a
powerful platform for distributing information over IP network and his recognized
partner Telegrupp as the installer; 32 SMP-PRO and 13 CMS Performance servers are
installed.

On one side, 12 SMP-PRO are connected to one 40\" NEC and eleven 32\" Philips TFT
displays. Displays are located at the entrances of the building, at the exhibition
halls and at the auditorium. They are used to display information to visitors.
Information, mainly video, is updated once a week for every new exhibition.

On the other side, 2 CMS Performance servers (offering 8 inputs each for streaming
video) and 16 SMP-PRO players are located in a server room. Servers are used to
convert any analog inputs (TV, DVD, VCD, and camcorder) into video streams that
transit over data network. SMP-PROs are used to convert video streams from other
sources into analog outputs that are connected to one cable TV network. This cable
is then connected to the network of TVs within the museum. Both cable TV network and
video streams on data network are used for sending live video across the museum so
any performance or speech from any room can be displayed on every screen within the
museum.

Finally, 4 SMP-PRO players and one CMS Performance server with 4 inputs are reserved
for artists to also allow them to send and receive video signals across the museum.

The content displayed is chosen by Kumu management and produced by specialized third
parties in Estonia. The update and management of the content is done locally by an
IT administrator, for whom this is only one of many tasks.

SMP-PRO is Cayin Technology's entry level digital signage player. It is part of the
SMP-PRO series which offers division-type presentations. With a simple PC software
tool Cayin offers, it is possible to either narrowcast full screen video (from the
hard disk drive or live streaming signal from server) or draw up to three dedicated
areas: one area for scrolling text, one for stored/lived video or image slide show,
and one for the background. For each area, the size and the location can of course
be chosen for customized presentation. SMP-PRO supports most popular codecs and file
formats, such as MPEG 1/2, AVI, WMV, MP3, JPG, GIF, etc.

Incorporating CMS server with SMP-PRO allows the use of centralized and scheduled
content update management and real-time streaming video. From the server side,
administrators can create and schedule playlists of videos. Groups of players can
also be created and players network status can be monitored remotely.

Cayin Technology offers a web-based user interface for both CMS Server and SMP
players. SMP player can be used either as a networked stand alone player or under a
server-client structure.

Digital signage, also known as narrowcasting or electronic billboards, is a network
of signs that use digital displays to communicate with target audiences in
designated locations by high-quality video, audio, animation, graphics, and texts.
Replacing and enhancing traditional signs, digital signage offers a multimedia
communication platform to promote, inform, and educate.

For more information on the dynamic digital signage, please visit the Cayin website
at http://www.cayintech.com/solution_signage.html

For more press information and press pictures, please download at
http://www.cayintech.com/press.html

Web Site = http://www.cayintech.com

Contact Details = Cayin Technology Co., Ltd.
8F-2, No.577, Linsen N. Road, Taipei 104, Taiwan, R.O.C.
TEL: +886-2-2595 1005
FAX: +886-2-2595 1050
E-Mail: press@cayintech.com