Stan Lee Deejay Ra Release Literacy PSA

Released on = July 28, 2006, 8:05 pm

Press Release Author = Lyrical Knockout Entertainment

Industry = Entertainment

Press Release Summary = BOOKS WITH A PUNCH American Comic Legend, Canadian Music
Personality Discuss \'Super-Hero Reading\'

Press Release Body = Toronto -- \"The best movies in the world started out as words
on a page\" exclaims Hollywood comic icon Stan Lee in a new radio PSA with Canadian
music personality Raoul Juneja (a.k.a. Deejay Ra), recorded as a spin-off to
Juneja\'s acclaimed \'Hip-Hop Literacy\' campaign.

In addition to helping create many of the world\'s beloved comic characters such as
\'The Incredible Hulk\' and \'Wolverine\', Lee has often been praised for incorporating
issues of education and multi-culturalism into his comic storylines.

In 1971, Lee also helped amend the US Comics Code to begin addressing previously
banned comic storylines such as drug use amongst students, in the hopes Lee\'s most
popular character \'Spider-Man\' could inspire dialogue between millions of youth
readers and their parents about relevant safety and social issues of the time.

No stranger to the silver screen, numerous Stan Lee comic storylines have even been
adapted into chart-topping feature films. Hollywood heavyweights who have starred as
cinema versions of Lee\'s characters include Wesley Snipes in \"Blade\", Halle Berry in
\"X-Men\", Kirsten Dunst in \"Spider-Man\", Eric Bana in \"The Hulk\", and most recently
Jessica Alba in \"The Fantastic Four\".

Following a cameo appearance in award-winning director Kevin Smith\'s 1995 \"Mallrats\"
comedy, Lee was also interviewed by Smith for their \"Stan Lee\'s Mutants, Monsters &
Marvels\" 2002 documentary. Lee published his autobiography \"Excelsior!\" the same
year.

Juneja\'s \'Hip-Hop Literacy\' campaign was launched early 2004 with the support of
\"Get Shorty\" author Elmore Leonard. Additional radio PSAs of Juneja\'s feature \"Kill
Bill\" actor Michael Madsen, \"Ali\" actor Giancarlo Esposito, and rapper actor Sticky
Fingaz among others, encouraging movie and music themed books to students
uninterested in reading as alternative literacy developing methods.

For more about Stan Lee or Deejay Ra visit PowEntertainment.com and
LyricalKnockout.com respectively.

Web Site = http://www.lyricalknockout.com/

Contact Details = deejay_ra@chrwradio.com
416-988-5363

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