The Mexican Food and Beverage Industry; a Taste of Doing Business on Both Sides of the Mexico - US Border

Released on = July 17, 2006, 8:22 am

Press Release Author = Econ Corporate Services, Inc

Industry = Food & Beverage

Press Release Summary = Chipotle Mexican Grill, Inc, and Nascent Wine Co, Inc.
Provide Insights to Successful Business Strategies

Press Release Body = The Mexican Food and Beverage Industry; a Taste of Doing
Business on Both Sides of the Mexico- US Border

Chipotle Mexican Grill, Inc, and Nascent Wine Co, Inc. Provide Insights to
Successful Business Strategies

POINT ROBERTS, Wash., DELTA, B.C. July 17, 2006 - InvestorIdeas.com's portal
www.BeverageStocks.com, a leading investor and industry portal for the food and
beverage industry, provides sector insight and trends with "The Mexican Food and
Beverage Industry; a Taste of Doing Business on Both Sides of the Border ".

The Mexican food and beverage industry has transformed and is booming on both sides
of the Mexican-US border. According to Market Research,
(http://www.marketresearch.com) the Mexican food industry in the US is estimated at
$52 billion and growing, with seven in ten surveyed households using Mexican
food/ingredients. On the other side of the border, \"Mexico posts the greatest export
opportunity for every US beverage company large and small\" according to
www.MexicoBeverage.com. Public companies Nascent Wine Co, Inc. (OTCBB: NCTW), and
Chipotle Mexican Grill, Inc (NYSE: CMG) discuss their strategy and influencing
trends on doing business on the Mexican-US border.

Sandro Piancone, CEO of Nascent Wine Co, Inc. (OTCBB: NCTW), a growing distribution
company in the beverage and food industry in Mexico, looks at trends and barriers to
the south and explains, "The biggest barrier to entry to the Mexican food and
beverage industry is obtaining the importation permits and also having signed
exclusivities for major brands which ultimately keeps your competitors out."

Nascent's strategy has led to the Company's acquisition of key companies with
strategic locations to distribute all well known brands and exclusivity for certain
products like Miller Beer for all of Baja California Mexico. Nascent also recently
announced a deal to distribute the Ferrarelle brand beverages into the lucrative and
growing Mexican bottled water market.

The increasing number of Hispanics living in the US impacts the demand for Mexican
food, but when you see the growth trend of companies like Chipotle Mexican Grill,
Inc (NYSE: CMG) with over 500 locations, and annual profits averaging 199% growth
from 2004 to 2006, you know the trend is more generalized into North American
consumers and culture.

As Chipotle's company spokesperson, Chris Arnold describes, "We base our success on
the fact that we're providing an experience that's really relevant to a lot of
people. The design from the beginning was to show that something that's fast doesn't
have to be a typical fast-food experience. At the time, there weren't many
alternatives to fast-food. Chipotle (and others) helped change that by carving out a
new niche that's now called fast casual. "

To Read BeverageStocks.com's "The Mexican Food and Beverage Industry; a Taste of
Doing Business on Both Sides of the Border" in Full Click Here:
http://www.beveragestocks.com/Articles/071406a.asp

Featured InvestorIdeas.comT and BeverageStocks.com Company: Nascent Wine Co, Inc.:
Nascent Wine Co. Inc. (OTCBB: NCTW) is charting a course to become one of the
up-and-coming leaders in the beverage and food industry in Mexico. For More Info:
http://www.beveragestocks.com/CO/NCTW/Default.asp
(BeverageStocks.com is compensated by NCTW as disclosed in disclaimer)

About BeverageStocks.com
BeverageStocks.com does not make recommendations, but offers a unique free
information portal to research news, exclusive articles, audio interviews, investor
conferences and a growing list of participating public companies in the beverage and
food sector.
Our current list of beverage stocks for investors to research:
http://www.beveragestocks.com/Beverage_Stocks/Stock_List.asp

About InvestorIdeasT:
InvestorIdeas.comT umbrella of industry specific portals currently includes Blogs,
RSS news feeds, investor conferences and online forums, directories of public
stocks, audio interviews and exclusive industry articles, in addition to well known
freelance writers.

Disclaimer: Our sites do not make recommendations, but offer information portals to
research news, articles, stock lists and recent research. Nothing on our sites
should be construed as an offer or solicitation to buy or sell any specific products
or securities. All investments involve risk. Although we attempt to research
thoroughly, we offer no guarantees as to the accuracy of any information presented.
We encourage all investors to use our sites only as a resource to further their own
research. All information relating to featured companies is sourced from public
documents and/ or the company and is not the opinion of InvestorIdeas.com or its
related web sites. The site is compensated by its \"featured companies.\" Nascent Wine
Co. Inc (OTCBB: NCTW) Compensation: Five thousand dollars per month.
www.InvestorIdeas.com/About/Disclaimer.asp.

For more information contact:
Dawn Van Zant: 800-665-0411 - dvanzant@investorideas.com
Ann Marie Fleming: 866-725-2554 - afleming@investorideas.com

Source: BeverageStocks.com, Nascent Wine Co. Inc, Chipotle Mexican Grill, Inc




Web Site = http://www.beveragestocks.com

Contact Details = Dawn Van Zant: 800-665-0411 - dvanzant@investorideas.com
Ann Marie Fleming: 866-725-2554 - afleming@investorideas.com

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