Released on = September 26, 2006, 6:50 am

Press Release Author = 20-20 Optical Store

Industry = Healthcare

Press Release Summary = 20-20 Optical Store was the first optometry store in the
world to use Optomap retinal imaging as part of its standard private eye
examinations.
Now many other optometrists are also offering it to their patients. However, 20-20
is the only optician in the UK where this comes as standard rather than incurring a
surcharge.


Press Release Body = Optomap retinal imaging is a revolutionary advance in eye
examinations. It enables optometrists to view a much more comprehensive picture of
the patient's retina than conventional methods allow.

This is because it gives a 200 degree view of the back of the patient's eye.
Traditional methods only cover around 40 degrees and are described by some
practitioners as being a bit like "examining the patient's eye by looking through
the middle of a toilet roll!"

As such Optomap retinal imaging is proving invaluable in detecting eye disease and
problems early. In some cases this can mean the difference between being able to see
and having no vision at all.

20-20 Optical Store, London's award winning optician, was the first optometry store
in the world to use Optomap retinal imaging as part of its standard private eye
examinations.

Now many other optometrists have seen the value of Optomap retinal imaging and are
also offering it to their patients. However, 20-20 Optical Store at 216 Tottenham
Court Road London is the only UK optician where this comes as standard rather than
incurring a surcharge.

Most other opticians in the UK who offer Optomap retinal imaging charge about £25
for it. But at the 20-20 Optical Store it is included free of charge as part of
their standard eye exam.

Director Vanessa Ho-Yan says " We didn't wish for clients who cannot afford an
Optomap surcharge to feel they had no choice but to opt out of this fantastic health
check. By making it part of the standard private eye exam, we're able to subsidise
our low income NHS Clients who can now afford the Optomap which is only £8.50
compared with £25 elsewhere!"

As a result, everyone who gets their eyes examined at 20-20 has access to the most
advanced eye examination possible.

For more information please call 0207 596 2020 or visit www.20-20.co.uk


Web Site = http:///www.20-20.co.uk

Contact Details = 0207 596 2020

20-20 Optical Store
216-217 Tottenham Court Rd.
London W1T 7PT