Press Release Summary = Increased Investment in research and development in and the continued British love of Picnics have combined to create fresh appeal for outdoor activity lovers everywhere. In this article I want to bring attention to the great array of products that are arriving on our shores in ever more increasing numbers. Some are updates on the classic sellers, such as the cooler bag, whilst some have the ability to be completely revolutionary.
Press Release Body = Here at Picnicware we've had a great time building a business around the British love of Picnicing and the great outdoors. And for many years we haven't had to venture from selling 'traditional' picnic products like wicker shopping baskets and willow cocktail hampers. Our most popular products like willow picnic hampers and picnic backpacks have never been unpopular and continue to attract a great following. But in the last few years there has been a lot of innovation in Picnic products which has resulted in the Picnic market becoming a seemingly innovative and high tech business market. Increased Investment in research and development in and the continued British love of Picnics have combined to create fresh appeal for outdoor activity lovers everywhere. In this article I want to bring attention to the great array of products that are arriving on our shores in ever more increasing numbers. Some are updates on the classic sellers, such as the cooler bag, whilst some have the ability to be completely revolutionary.
Here at Picnicware.co.uk we have been particularly impressed by the imagination of several companies whilst developing new and exciting products for the outdoor Picnic market. We love the log fire, an idea that completely re-invents the notion of the fire. What seems like a large plain log is actually an entire fire starting system. The striking of a match against its side starts an internal combustion process, in one fail swoop ending the need for knowledge of time-honoured fire starting methods. Families can carry their own portable fire (the Log Fire comes with a handle) too whoever they wish, and with the minimum of fuss be able to have a warm fire within minutes. Whilst this may not please users of the long established age old skills we learnt whilst living in caves, its will please the many out there whose stressful lives are already over taken with time consuming and monotonous tasks.
Picnicware also loves the development within the liquid holder market. Tri Function Flasks that can contain several different types of liquid (your hot soup, cold water and your whisky). It's a simple diversion from the simple 'One Drink' Flasks, but a great multifunction idea. We've also had a great time trying out new innovations within the Picnic chair market, with products such as the fold away chair. A product that at first glance is a flat piece of material about the size of a small paving slab, but which actually folds out into a surprisingly comfortable and supportive chair. It's able to be flat packed and is extremely portable without negating on the comfort that is required from a chair; we at picnicware believe it is soon to make all other foldaway chairs redundant.
A third innovation that found its way onto our desks in summer is the Polar Pack cooler, a product that takes the idea of cooler packs and chilled drinks to the next level. We sell many Wine & Drink Coolers here at Picnicware, but this product really pushes the envelope of what's possible. It's essentially the same as a standard cooler bag, but with one vital difference for those hot tents next summer, the drinks stay cool for UP TO A WEEK. It's essentially a portable fridge that requires no electricity! In our hot office, after we retrieved our cans from the Cooler five days after taking the packs out of the freezer, they were still chilled and cold. It's a wonderful invention and one we think you will be seeing a lot more of in the shops around you soon.
Staying with the subject of cooler bags, an increasingly popular idea that is gaining momentum is the so called 'Cooler Bag Radio'. Great new products are often combinations of two separate areas, and the need to listen to a nice bit of Classic FM whilst nibbling pineapple and cheese is a simple idea, but one that is extremely inventive.
Here at Picnic ware, we believe that the future for innovation lies next to the traditional. There is always going to be demand for Picnic backpacks, hampers and Ye Olde wicker baskets, but there is also the demand for new and exciting products such as the Cooler Bag Radio and the Tri Function Flask. In this article we have only scratched the surface of what is going to be available in the next few years. And I think you'll agree, it's isn't going to be seen as a 'traditional' market for much longer.
To find more information on this, please visit http://www.picnicware.co.uk and look in the links section.
Web Site = http://www.picnicware.co.uk
Contact Details = Seb Aird Unit 80 Condor Close Wimborne Dorset
2025
