Released on = February 2, 2007, 3:19 am

Press Release Author = Ben Hart / Glass Partnership

Industry = Law

Press Release Summary = 1st February, 2007: Allen & Overy, a top five global legal
practice, has launched an initiative designed to help it further attract top-flight
university graduates to its recruitment programmes.

Press Release Body = - Dedicated graduate recruitment web site developed by Glass -

1st February, 2007: Allen & Overy, a top five global legal practice, has launched
an initiative designed to help it further attract top-flight university graduates to
its recruitment programmes.

It involves the launch of a website, http://www.aograduate.com, targeted
specifically at university graduates interested in pursuing a career in law with a
successful international legal practice.
The website has been designed and developed by Glass, the digital communications
agency, following a competitive pitch against agencies including FramFab, SAS and
Soup.

It is targeted primarily at second year law students but it is hoped the site will
also entice undergraduates outside of the law discipline to pursue a career with
Allen & Overy in preference to other city employers such as merchant banks.

Moving beyond a standard corporate communications platform, the site uses employee
blogs to give graduates a credible and open perspective on what it is like to work
for Allen & Overy. The blogs cover all levels of staff from graduate trainees
through to senior partners.

The site also offers support and advice to students considering a life-changing move
to the capital. A feature called London Life provides a young professional\'s view of
accommodation, transport links, shopping, and entertainment in the city.
Meanwhile, a flash quiz has been incorporated in to the site to provide students
with a bit of fun. Called Legal Eagles, it will psychometrically profile the user
via a series of questions to determine what type of \'bird\' they most resemble.
Zoe Gordon, Allen & Overy Graduate Recruitment Manager, says, \"Joining Allen & Overy
means starting your career in the very top tier of international law. With nearly
5,000 people employed in 25 major international centres we are one of the largest
and most successful legal practices in the world. \"

\"With our commitment to global expansion, we are constantly looking at new ways of
attracting the brightest talent. This website presents us with a fantastic
opportunity to communicate in a very honest and open way the culture and values of
our business, while at the same time differentiating us from other legal practices,\"
she adds.

A key requirement of the project was for a site that could be content managed and
scaled by staff at a global level. To meet this need Glass used as part of its
development tools EPiServer, the leading platform for content management and web
publishing based on Microsoft\'s .NET framework.

The site is due to be rolled out to Allen & Overy operations internationally, in the
beginning of 2007.

Ben Hart, Glass co-founder and CEO, says, \"Today\'s media savvy graduates value
honesty and impartiality very highly indeed. They don\'t want to hear the carefully
orchestrated corporate message; they want to get a real sense of a company\'s culture
and values. The site we have created for Allen & Overy delivers on these very
important issues, helping students to make the right decision about their career
choice.\"



Notes to editors:

For further information, please contact:
Ben Hart

Web Site = http://www.glasspartnership.co.uk

Contact Details = Ben Hart
Glass Partnership
Tel: 0870 872 2400