Released on = April 28, 2007, 12:18 am

Press Release Author = Bharat Book Bureau

Industry = Marketing

Press Release Summary = This intelligence set represents excellent value for money.
It includes exclusive global luxury apparel report, along with profiles of five
major players in the market

Press Release Body = This intelligence set represents excellent value for money. It
includes exclusive global luxury apparel report, along with profiles of five major
players in the market: Polo Ralph Lauren, Valentino Fashion Group S.p.A., Tommy
Hilfiger Corporation, Giorgio Armani S.p.A, IT Holding S.p.A.

The luxury market is back and stronger than ever, growing at roughly 10-15% annually.

With the number of global millionaires increasing to 8.2 million, greater consumer
confidence in the global economy, and line extensions that bring high-end labels to
the hands of mass consumers; future growth is a given for luxury fashion houses that
innovate. Growth will also be fuelled by the numerous countries worldwide whose
consumption for luxury fashion outweigh both salary and available luxury options,
and whose economies are growing rapidly.

Use this new report, now in its second edition, to find answers to the following
questions:

How is the market growing?

Which regions will see the greatest increase?

Who leads the market and how do they maintain their strong position?

How are designers creating for the mass market i.e. Karl Lagerfeld, creating for H&M?

What are the next product, styling and fabric trends?

Who are the designers to look for in the near future?

Which advertising and branding strategies work best for this market?

What is the future of the luxury apparel market?

Report summary

Chapter 1: Executive summary.

Chapter 2: Introduction.

Chapter 3: The market. High fashion is no longer for celebrities and the
\'uber-wealthy\'. Trends are now global and move beyond class or social status. This
chapter examines the luxury consumer, their income, careers, spending habits,
drivers to purchase, identifying three main groups and opportunities to target them
dependent on their spend. We have identified the regions where the major spending
power exists, market size, shares, growth figures and forecast both globally and
regionally for Europe, Asia, US, and the Middle East as well as looking at
significant countries. This chapter also highlights significant trends, pricing,
production, revenues of the world\'s major luxury apparel brands, and includes
interviews with top industry executives.

Chapter 4: Activities of the major players. This chapter looks into brands and the
evolution of \"sub-luxury\" brands, also called \"affordable luxury\" providing couture
for the masses, which proves popular with consumers. It also covers price and
fashionability, retailers\' sales figures by region, and further comment from
industry executives.

Chapter 5: New product development. The luxury market is redefining itself by
leveraging tradition and heritage in order to create newly inspired, innovative
designer-wear that meets the evolving needs of todays high-end consumer. Use this
chapter to find out how major luxury designer-wear brands are achieving continuous
growth, identify future trends, and the designers to watch out for.

Chapter 6: Company overviews of the key players. This chapter provides a brief on
the true luxury and prestige brands: those that combine exclusivity with appeal to
the masses, but appear to be appropriate only to a select, elite few.

Chapter 7: Advertising and promotion for luxury brands. As consumers in the West
seek experience and connection, designer-wear companies are forced to be more
creative when marketing and promoting to their core shopper. This chapter outlines
the methods employed including exclusive events, sponsorship, and online marketing.

Chapter 8: The future for luxury apparel. This chapter evaluates the prospects of
the global markets, major players, and consumer trends, including further comments
from top industry executives.

A typical profile contains the following information:

Company Dossier
A series of \'grab pages\' summarising the main chapters of the profile. Ideal for
busy executives who just need the key facts now!

Worldwide Locations
Details the company structure from head office down. With tables listing key
locations worldwide, plus available details on employee numbers.

Financial Analysis
A review of the financial strategy of the company as recorded in public statements
and reports, followed by an analysis of the accounts for the last five years. It
includes commentary offering our opinion on how the company has performed.

Competitor Analysis
Its review of how the company is performing against its key competitors.

Key Events
A quick history lesson: detailing the major events that have affected the company,
running right up to recent news.

SWOT Analysis
Its proprietary SWOT analysis provides a snapshot \'barometer\' for the company,
detailing its key strengths, weaknesses, opportunities and threats.

Customers
Provides commentary and pie charts detailing % share of sales by region for the
company.

Products and Product Development
Provides commentary and pie charts detailing % share of sales by product group for
the company.

Prospects
A summary of its predictions for the company\'s short-term future outlook.

For more information, Please visit : http://www.bharatbook.com/detail.asp?id

Web Site = http://www.bharatbook.com

Contact Details = Bharat Book Bureau
207, Hermes Atrium, Navi Mumbai - 400 614, India.
Ph. : +91-(022)-2757 8668 or +91-(022)-2757 9131
email : bharatbook@gmail.com