Released on = May 22, 2007, 4:11 am

Press Release Author = Sameer Sama/ eBrandz Inc

Industry = Marketing

Press Release Summary = Houston based ShortPorch.com focused on sale of signed
baseball memorabilia and trading cards. They created a website thinking it would
attract lot of traffic. This was not the case. Finally they realized about search
engine optimization and how it could help increase their website traffic. The end
result is that after 8 months, their website traffic has increased by 390 %. They
selected eBrandz.com a SEO company based in India.

Press Release Body = New York, NY -- May 24, 2007 - Houston based ShortPorch.com
thought that they would create a website and traffic would pour in. But as most
ecommerce providers quickly learn, this was not the case. This is when they began to
scour the web in search of possible solutions. Over the course of their research
they discovered Search Engine Optimization and the impact it could have on their
business.

Says Jeff Tucker, owner of ShortPorch.com "Following our love of America's pastime,
ShortPorch.com opened in 2004 focused on the sale of signed baseball memorabilia and
trading cards. Our goal was to create a business focused on helping customers build
and expand their collection of baseball memorabilia. We believe that as America's
pastime, Baseball captures the history and spirit of this country like no other
sport."

And so they began an online search for a search engine optimization company. Many
companies advertise the results they are able to achieve, but fail to educate the
customer on the methodologies used to reach these results. They found
http://www.eBrandz.com website online and were very impressed with the amount of
information available. One nice thing was that eBrandz provided prospective
customers with the cost of campaigns in a very no-nonsense manner. This was very
helpful, straightforward and effective!

Although eBrandz Inc had an office in New York, their technical team was based in
India. ShortPorch.com was initially concerned as this was their first foray into the
offshore market. However, these concerns were quickly quelled due to the rapid
response and professionalism of the eBrandz staff. According to Jeff "eBrandz is
very professional and responsive. The staff is wonderful to work with! Their
knowledge of SEO is great and effective. The team is very responsive and results
driven. The schedule provided was strictly adhered to and all concerns and questions
were quickly addressed. We feel very confident working with the eBrandz staff."

But what about results? "It took a couple of months. However, the improvements were
considerable and seemed to increase exponentially. Honestly, very effective!" Jeff
continues "We initially focused our resources on PPC advertising, but have since
shifted to almost purely organic search engine marketing. If you are able to do
this, you know you have found the right resource. Our current calculation shows that
traffic increased by about 390 %"


Web Site = http://www.eBrandz.com

Contact Details = For information: http://www.eBrandz.com or
Contact: sameer@ebrandz.com
Phone: 212-685-6060