Released on = June 14, 2007, 7:50 am

Press Release Author = Blue River Marketing

Industry = Marketing

Press Release Summary = Blue River Marketing is proud to offer free marketing
analysis reports in an effort to help small and medium sized business.

Press Release Body = (Boynton Beach, Fla. June 14, 2007) - There are an increasing
number of businesses closing their doors with lots of reasons pointing to one main
thing - marketing.

Blue River Marketing wants to lend a helping hand to those companies by showing them
simple, low-budget techniques that can turn their businesses around by offering free
marketing analysis reports. The marketing reports will include an easy to follow
guide where they can see how their business is being gauged (based upon Blue River's
unique LEAP market assessment), where their market has the potential to grow, and
what their true target market and customers focus on. Other categories being
covered are basic marketing ideas, branding, product reviews, and advanced
advertising considerations.

"When we do these I.M.A's (initial marketing analysis), our goal is to give the
business owner an understanding of today's growing market and where they fit in to
it. We then use it as a spring board to explore different marketing techniques they
might have not considered before. We talk about advertising strategies that are
minimal in cost but have the potential to completely change the direction of their
business," says Gerald Landolfi, director of sales at Blue River Marketing.

"For example, if you now look at Bank of America they have changed their sign color
to red. Why do you suppose they did that? Was it color psychology telling them
that red evokes feelings such as love, passion, and excitement? Was it that at night
time red is a color that our eyes can easily see? This is why we want to help them.
It's not fair that these mega companies can invest so much money into this research
while the small business owner maybe doesn't have the time or funds." continues
Landolfi. "We want you to grow; we want your business to thrive."

Gerald Landolfi has been an entrepreneur all his life. Starting a number of
businesses himself, he understands the complexity of the business market and wants
to share his understanding and knowledge with budding entrepreneurs. Gerald is
director of sales at Blue River Marketing, a marketing agency that's geared in
helping others achieve success.

ABOUT BLUE RIVER MARKETING
As stated, Blue River's goal is to help others achieve success by capturing your
targeted market and giving them that "must have" experience. Their services include
strategic brand development, research and benchmarking, as well as a host of
communication and social marketing services. Visit Blue River Marketing online at
www.gowithblue.com.

PR CONTACT:
Daniel Patrick
Blue River Marketing
E-mail: pr@gowithblue.com
Telephone: 561.386.5928


Web Site = http://www.gowithblue.com

Contact Details = Daniel Patrick
Blue River Marketing
E-mail: pr@gowithblue.com
Telephone: 561.386.5928