Escape To Rural Englan

Released on = June 12, 2007, 6:30 am

Press Release Author = Tess Sullivan / Lindsey Porter - Enjoy England Press Office

Industry = Entertainment

Press Release Summary = Aimed primarily at city-dwellers for whom the countryside is
perceived as inaccessible, Rural Escapes campaign comprises a jam-packed website and
handbook on all things rural and fun. Under an hour from all our major cities are
places with that 'middle-of-nowhere' feeling - Rural Escapes uncovers these hidden
gems for those who might not know where to look.

Press Release Body = Highlights include:

> A section on Green Escapes gives ideas and suggestions for low-carbon holidays in
England, from eco-cabins in Sussex, a chic sustainable hotel in Norfolk and
camping and caravan parks with conservation accolades.

> There are plenty of options for singletons available in England, as highlighted in
the Going Solo section, where you'll find cookery courses, surf schools and
bushcraft courses - what better way to get engaged with the natural environment
and other people?

> Foodies are also indulged, with food festivals, restaurants with rooms, taste
trails and farm shops all celebrated in the brochure and more than 300 pages of
mouth-watering foodie content on the website.

> Groups of friends in search of a rural getaway will be inspired by fantastic
venues for house parties, activity breaks and extreme sports. The website also
provides information on all types of quality accommodation, from quirky tipis,
yurts, log cabins and narrowboats to traditional B&Bs, cottages, youth hostels and
country house hotels.
A handy map of England plots our glorious National Parks, Heritage Coasts, Areas of
Outstanding Natural Beauty (AONB), Community Forests and National Trails including
new additions such as the Cotswold Way which has recently been awarded National
Trail status.

> A free Rural Escapes brochure is available by calling 0845 603 6940, or visit the
jam-packed website www.enjoyengland.com/ruralescapes for more top ideas on
exploring England's spectacular countryside and coast:

Notes to editors:

. The nine regions involved in the campaign include the Heart of England, East
Midlands, East of England, North East, Yorkshire, England's Northwest, the South
West, London and the South East.

. VisitBritain is responsible for marketing Britain worldwide and for developing
England's visitor economy. Enjoy England builds the value of tourism in England by
working in partnership to develop and promote the destination. For more information,
visit www.visitbritain.com/corporate.

. VisitBritain produces a monthly electronic newsletter for UK media entitled
AngloFILE. To register for, or to view previous editions go to
www.enjoyengland.com/presscentre

Web Site = www.enjoyengland.com/ruralescapes

Contact Details = Tess Sullivan / Lindsey Porter
Enjoy England Press Office
Tel: 020 8563 3351/3378
Email: tess.sullivan@visitbritain.org / Lindsey.porter@visitbritain.org

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