Released on: March 26, 2008, 7:05 pm

Press Release Author: Sharifah Ahmad

Industry: Media

Press Release Summary: Amit Sood, IPTV Product Manager, Pixelmetrix, presented the
"IPTV: It's Television" paper on March 12 and "Quality of Experience: Television is
Mature" workshop on March 13, at the ABU Digital Broadcasting Symposium in Kuala
Lumpur.

Press Release Body: He was joined by C B Lau, Sales Manager for China, Taiwan and
South East Asia, for the workshop. The workshop was divided into two parts. The
first part covered the basics of technologies relating to traditional digital
broadcasting in the Asian region and its uptake. This section also covered the
basics of how digital television delivery, as a model, is maturing in the region and
how monitoring is a catalyst to high quality of experience for the customers.

During the second part, Sood discussed the advent of IPTV - similarities and
differences of IP delivery of video content from traditional delivery. The
challenges in this emerging field and how a robust monitoring strategy can minimize
the risks of adoption of newer IP dominant technologies especially within the Asian
region, was also covered.



About Amit Sood

Amit Sood is the IPTV Product Manager for Pixelmetrix Corporation, a Singapore-based
company that specializes in the design and production of management and telemetry
systems for digital broadcasters. Pixelmetrix award-winning products are deployed
globally at numerous terrestrial, satellite, cable and IPTV operators.

Sood's foray into the IPTV business segment began when he was with Unisert Infocom,
India, where he was appointed Business Analyst, handling Broadband Services. With a
good grasp of the potential of video over IP services market worldwide, he had
conducted a series of extensive business research projects on IPTV applications.


About Pixelmetrix Corporation

Pixelmetrix Corporation is the global expert in Preventive Monitoring for digital
television and IPTV networks. The company provides equipment and network
intelligence systems to television broadcasters for the management and monitoring of
quality of service and quality of experience. Headquartered in Singapore,
Pixelmetrix has offices in the United States and Europe.

Pixelmetrix clientele include CNN/Turner Networks, Viacom, Fox, CBS, ESPN, Disney,
Univision, Telefutura, USDTV, HBO, NHK, Japan Telecom, KPBS, NTL, Sky PerfecTV!
Japan, British Telecom, Canal+, Towercast, AT&T, Verizon, Telus, NTT and more.

Pixelmetrix has been conferred the Engineering & Technology Emmy Award 2007, TV
Technology publication STAR Awards (Superior Technology Award Recipient) 2000, 2004
and 2007, BIRTV Product of the Year Award 2006, Broadcast Engineering publication
Pick Hit Award 2005, Cable-Satellite/Mediacast Product of the Year Awards 2003 and
2004, as well as the Peter Wayne Award 2000, for Best Design and Innovation.

The terms Preventive Monitoring, DVStation, DVStation-Mini, DVStation-Remote,
DVStation-Pod, DVStation-IP³, DVStor, DVStorIP-Gen, DVShift, DVProbe-C, DPI Auditor,
EndGame, Electronic Couch Potato, ECP Consolidator and VISUALmpeg are trademarks of
Pixelmetrix Corporation.


Web Site: http://www.pixelmetrix.com

Contact Details: Sharifah Ahmad
Marcom Manager
sharifah@pixelmetrix.com
+65 6547 4935