Released on: March 5, 2008, 3:26 pm

Press Release Author: Pegas Planet

Industry: Marketing

Press Release Summary: Writing articles, PR and internet blogging is essential
success factor for web exposed businesses: all kind of ecommerce web sites, online
exchanges and services.

Press Release Body: Writing articles, PR and internet blogging is essential success
factor for web exposed businesses: all kind of ecommerce web sites, online exchanges
and services. If you are on the top part of the first page, returned by google,
yahoo, msn on your keywords combination, you got the deal, otherwise if you are on
the second page - you should be happy to get very small slice of the cake, where
internet surfers catch you by entering deeply structured queries, meaning that they
have more keywords there, and occasionally you are exposed. How do you inch up in
the search engines? Well, the answer is simple - you have to contribute to your
product or service consumers community. One of the ways of contributing is being
writer, publisher or journalist. Let's consider practical highlights
1. Writing Articles. This genre in our opinion is the best and at the same time the
most unknown to internet marketers (where they rather work hard to get their press
releases and blogs published). What exactly article is? It is neutral source of
new information - without advertisement (which is allowed in PR) and emotions (which
is allowed in blogs). Articles are typically syndicated by multiple internet media
portals, meaning that if you publish your article on one respected portal, you will
get maybe twenty or even hundred links back to your website - of course the number
of links depends on the quality of your article and how media portals editors will
review and like or dislike it
2. Internet Blogging. This genre is in essence popularization of the fiction, or
what normal writers do - write (hopefully masterpieces) with their personal opinion
and attitude, meaning blogs are subjective and emotional, and as such they do not
contain new knowledge (or could not be considered as independent or objective).
Blogs do not allow advertisement, the only place where you can drop couple of
advertising lines is your about author section, similar trick you can use in article
as well
3. Press Release. This genre is more flexible in putting more ads, however it is
often considered very structured by most of the PR publication sites. You should
consider getting college class in marketing and journalism to understand the
structure of press release. Press Release lives shorter live in internet community,
similar to the ad in newspaper - nobody typically remember what was advertised in
Chicago Tribune last month, however current advertisement can help you to boost your
current sales and promotions
4. Video and Photo in your news. This is good supporting idea, however you should
be aware that not all modern media portals allow you to quickly upload movie
rollicks and pictures to your news submissions. We generally believe that Video and
Photo news will get better SEO and web exposure


Web Site: http://www.albaspectrum.com

Contact Details: Andrew Karasev, Alba Spectrum Group, serving Microsoft Dynamics GP
customers in Chicago and Houston locally plus in USA and Canada nationwide via web
sessions and remote support. We also invoite you to contribute to our Great Plains
support knowledge base at Pegas planet, where Taisia Karaseva is happy to review and
publish your Microsoft Great Plains Dynamics articles: http://www.pegasplanet.com .
If you have questions, please call us: 1-866-528-0577, 1-630-961-5918. We also have
customers in Latin America, Pacific, Australia, New Zealand and Europe. Submit your
news here: http://www.pegasplanet.com/SubmitNews/SubmitNews.aspx