Released on: May 5, 2008, 12:04 am

Press Release Author: Scott Abel

Industry: Marketing

Press Release Summary: Documentation and Training Life Sciences will be held at the
Union Station Crowne Plaza from June 23-26, 2008. Thought leaders, educators,
analysts, consultants and practitioners will discuss content manufacturing
processes.


Press Release Body: Indianapolis, IN, May 05, 2008 -- Medical, science, and
marketing writers, and health care information technologists, will convene in
downtown Indianapolis this June at the Documentation and Training Life Sciences
Conference (http://www.doctrain.com/life) to explore ways to reduce the amount of
time and energy it takes to create the content needed to run pharmaceutical
companies, medical device firms, and health and hospital corporations. Attendees
will explore solutions to health care information management challenges - everything
from speeding the time it takes to get a new drug to market to designing health care
websites that cater to an increasingly international audience.

Documentation and Training Life Sciences will be held at the Union Station Crowne
Plaza from June 23-26, 2008. The event aims to attract science, medical and
technical writers and editors, web marketing and PR professionals, regulatory
specialists, information architects, knowledge managers, document engineers,
interaction designers and web content and online community managers. The theme of
the event is The Right Prescription for Life Sciences Content. Thought leaders,
educators, analysts, consultants and practitioners will discuss content
manufacturing processes, best practices, standards, software tools, and methods
designed to help attendees understand how and where improvements can be made.

Keynote presenter, Joe Gollner, a structured information management expert, will
discuss how life sciences organizations can leverage "intelligent automation" to
ensure information quality. Featured presenter, Ann Rockley, president of The
Rockley Group (http://www.rockley.com) and author of the best-selling book,
"Managing Enterprise Content" (http://www.managingenterprisecontent.com), will help
attendees understand the need for a "unified content model" to help improve quality,
speed time-to-market, and reduce content creation, management and delivery costs.
Jerome Nadel, Chief Experience Officer for Human Factors International
(http://www.humanfactors.com/) will tackle Web 2.0 technologies and their impact on
health care providers. Content management technology analyst, Alan Pelz-Sharpe will
provide an overview of the content technologies market, and localization and
translation guru Maxwell Hoffmann of Welocalize (http://www.welocalize.com) will
help attendees understand how to create content that communicates with non-English
speakers at home and abroad.

Other presentations include: a review of what is required of organizations to create
valid Electronic Common Technical Documents (eCTD); case studies of companies using
a Microsoft Word solution to create labels that comply with the Structured Product
Labeling (SPL) standard, and a demonstration of advanced scanning and recognition
technologies that can help hospitals and medical facilities make electronic records
from paper-based forms and medical records.

"Indiana is leading cluster for the health and life sciences, said Kristin Jones,
Vice President, Business Development, Indiana Health Industry Forum
(http://www.ihif.org). "Our ability to offer a complete spectrum of innovation,
services, and product development is unequaled. Conferences, like this, continue to
highlight Indiana and the Midwest and reinforce great perceptions of our
capabilities.

\"Innovation is not limited to inventing new drugs or medical devices,\" says Scott
Abel, conference program manager and publisher of the popular technology blog, The
Content Wrangler (http://www.thecontentwrangler.com). \"Innovation also means
admitting that the content we create is a business asset, worthy of being managed
efficiently. Most companies still don\'t see the savings potential of creating a
repeatable process for creating, managing and delivering information to those who
need it. They spend their time focusing on improvements made by outsourcing,
off-shoring and budget-cutting. We aim to change that.\"

Media passes available upon request. Interviews with Scott Abel or any of the
presenters at Documentation and Training Life Sciences may be arranged with Andrea
Ridder at 317-696-7478 or andrea@levelsixpr.com
Press release distributed by PressReleasePoint(http://www.pressreleasepoint.com/)




Contact:
Scott Abel
Documentation and Training Life Sciences
Indianapolis, IN
+1 978-649-8555
scottabel@mac.com
http://www.doctrain.com/life

Web Site: http://www.doctrain.com/life

Contact Details: Scott Abel
Documentation and Training Life Sciences
Indianapolis, IN
+1 978-649-8555
scottabel@mac.com
http://www.doctrain.com/life