Released on: August 20, 2008, 1:07 pm

Press Release Author: Matt Edwards

Industry: Healthcare

Press Release Summary: Seattle-based Leisure Care has been honored with 21 awards in
dominating three categories of the 17th annual National Mature Media Awards. This
achievement occurred on the heels of winning 10 awards at last year's event.


Press Release Body: - Seattle-based Leisure Care has been honored with 21 awards in
dominating three categories of the 17th annual National Mature Media Awards. This
achievement occurred on the heels of winning 10 awards at last year's event.

The program, presented by the Mature Market Research Center, a national
clearinghouse for the senior market, recognizes the nation\'s finest advertising,
marketing and educational materials designed and produced for older adults. Nearly
1,000 entries were judged by a distinguished panel of mature market experts from
across the United States for overall excellence of design, content, creativity and
relevance to the senior market.

This year, Leisure Care participated in the Magazine Ad, Newspaper Ad, and
Advertising Campaign categories. In these three categories, the NMMA awarded 61
awards, of which Leisure Care received more than one-third. (21 total)

Entries included ads from The Better Than Ever campaign, Five-Star Fun campaign, and
original campaign for The Bellettini. "We were honored by our great success at this
year's ceremony," noted Jason Childers, Marketing Director at Leisure Care. "We
continue to help people overcome common faulty perceptions about retirement while
emphasizing our fun approach that supports a healthy and fun lifestyle."



Web Site: http://www.leisurecare.com

Contact Details:

Matt Edwards
Communication Manager
Work-direct: (206) 436-7726
Cellular: (206) 579-9291
Fax: (206) 436-7705
www.leisurecare.com