Focus Enhancements to Showcase State-of-the-art Media Asset Management Solutions for Broadcasters at IBC2008

Released on: September 9, 2008, 8:40 am

Press Release Author: Lisa Christopher

Industry: Electronics

Press Release Summary: ProxSys Media Asset Management solution used by SSN TV for
around-the-clock sports production and broadcasting

Press Release Body: Amsterdam, The Netherlands (IBC2008) – September 9, 2008 --
Focus Enhancements Inc. (NASDAQ: FCSE), a worldwide leader in media management and
ultra wideband (UWB) wireless technology, will demonstrate its ProxSys® Media Asset
Management (MAM) solutions for broadcasters at IBC2008 held at the Amsterdam RAI
Centre (Booth 9.D41) from September 12-16. Ideal for small to mid-sized television
stations, ProxSys streamlines the entire broadcast workflow – from capturing and
management to broadcasting and archiving.

Sports broadcaster SSN TV has successfully deployed ProSys for approximately one
year, using Focus Enhancements’ leading media asset management solution to
effectively manage and enhance the production and broadcast of its daily program.
Based at the MMC Studios in Cologne Ossendorf, Germany, SSN TV distributes content
via satellite and IPTV and reports around the clock on a wide variety of sports and
events.

“For us it was very important to find a system that offers a one-stop solution,”
said Thomas Kalkof, director for broadcast, program and schedule planning at SSN TV.
“We have been using Focus Enhancements’ Media Asset Management system since our
initial broadcast in June 2007 and are completely satisfied. ProxSys saves us a
tremendous amount of time and manpower – from capturing and editing to broadcasting
and archiving. It is all-around very scalable, and can be used for new programs.”

Focus Enhancements’ MAM solutions reduce the time and cost of content production by
eliminating the time-consuming steps of capturing and digitizing analog material.
Users can transfer sports and news coverage or broadcast tapes directly into the
system for immediate broadcast, to be made available online, or further processed.
ProxSys’ advanced editing capabilities provide the option to set freely-definable
in- and out-points without losing the original video material. In addition, all
broadcast material can be digitally archived and enhanced with time code based
keywords for effective management.

With ProxSys’ intuitive web browser interface, SSN TV’s entire editorial, program,
and scheduling staff can work on the system simultaneously at any time and from any
location where internet access is available. Users can even remotely control the
broadcast server to make changes to an ongoing program.

Following the success of the ProxSys implementation at SSN TV, the broadcaster and
its parent company BEST, a German Corporation which also holds stakes in Star TV,
Bono TV, and Rose Production, plan to implement the media asset management solution
for additional channels, in addition to recommending the system to other television
stations.

“We are delighted to have SSN TV, an innovative sports broadcaster, as our customer
who uses the core features of the ProxSys Media Asset Management system such as
playout, web access, and archiving for its uninterrupted 24 hour broadcast,” said
Norman Schlomka, General Manager of Focus Enhancements\' European Operations.


ProxSys Media Server by Focus Enhancements


For more information please visit: www.focusinfo.com.

About Focus Enhancements, Inc.
Focus Enhancements, Inc. (NASDAQ:FCSE), headquartered in Campbell, CA, is a leading
designer of world-class solutions in advanced video and wireless AV technologies.
The company\'s Semiconductor Group develops wireless IC chip sets based on WiMedia
UWB and 802.11a standards, and design as well as markets portable ICs to the video
convergence, portable media, navigation systems and smartphone markets. The
company\'s System Group develops video products for the digital media markets, with
customers in the broadcast, video production, digital signage and digital asset
management markets. More information on Focus Enhancements may be obtained from the
company\'s Securities and Exchange Commission (SEC) filings, or by visiting the Focus
Enhancements website at http://www.focusinfo.com.

Safe Harbor Statement
Statements in this press release which are not historical, including statements
regarding management’s intentions, hopes, expectations, representations, plans or
predictions about the future are forward-looking statements within the meaning of
the Private Securities Litigation Reform Act of 1995. Because these forward-looking
statements involve risks and uncertainties, there are important factors that could
cause our actual results to differ materially from those in the forward-looking
statements. Factors that could cause actual results to differ materially include the
risk factors specified in the company\'s Form 10-K for the year ended December 31,
2007, Form 10-Q for the period ended June 30, 2008 as well as other filings with the
SEC. These statements are based on information as of September 9, 2008 and the
company assumes no obligation to update any forward-looking statements, whether as a
result of new information, future events, or otherwise.



# # #

ProxSys is a registered trademark of Focus Enhancements. Other company and product
names may be trademarks of their respective owners. © 2008 Focus Enhancements Inc.
All rights reserved.


Web Site: http://www.future-works.com

Contact Details: Lisa Christopher
FutureWorks, Inc.
408.720.8228 ext 106
lisa@future-works.com

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