India Going Westward, Wine Consumption to Grow 23 percent to 2012

Released on: September 16, 2008, 2:07 am

Press Release Author: Shushmul Maheshwari

Industry: Food & Beverage

Press Release Summary: Indian wine market is poised for a leap with future CAGR
pegged at nearly 23% during the period from 2008 to 2012, says new report from

Press Release Body: India has emerged as a rapidly growing wine market in the
Asia-Pacific region. Currently, it accounts for just around 2% of the overall
Asia-Pacific wine market, standing far behind other countries in the region, but in
terms of growth, it expanded phenomenally by around 18% in 2007 (in volume terms),
as per our new research report, “Indian Food and Drinks Market: Emerging

According to our research, the changing drinking habits of Indian populace are
changing the fortune of Indian wine market, which is witnessing a tremendous growth.
Other factors encouraging wine consumption among Indians are favorable and
promotional government policies, rapid economic growth coupled with the rising
income levels, and exposure to the western lifestyle. Considering the current and
future consumption trends, we expect the Indian wine market to grow at a CAGR of
nearly 14% and 23% in value and volume terms respectively during the period from
2008 to 2012, prompting the foreign players to enter the market.

However, most of the wines consumed in the country currently are produced locally,
says the study. This expanding share of domestic wines in the market also indicates
towards the growing wine culture in India as more and more players (local) are now
finding their way into the segment identifying the vast potential it has.

In “Indian Food and Drinks Market: Emerging Opportunities”, wine market has been
segmented according to the type of wine, distribution networks, etc. This report
provides extensive research and prudent analysis on various food & drinks segments
in the Indian market. By discussing the current market trends, the report provides
thorough analysis of the consumption patterns of Indians in various food segments,
such as fruits, milk, vegetables, meat etc, with the drinks segment focusing on such
beverages as tea, coffee, soft drinks, etc, their sales and consumption patterns
among the Indian consumers.

This report will help the clients analyze the potential growth areas in Indian food
and drinks market, along with the segment-specific growth drivers. It also
highlights the forces that can contain the market growth and those factors or
potential areas which are attracting attention of international market players in
the Indian food & drinks industry.

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industry experts who analyze data collected from credible sources. They provide
industry insights and analysis that helps corporations to take timely and accurate
business decision in today's globally competitive environment.

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