Released on: September 4, 2008, 12:33 am

Press Release Author: Tehya McIntosh

Industry: Consumer Services

Press Release Summary: Boulder Colorado-based Now & Zen, Inc., maker of the world
famous Zen Alarm Clock®, announces the launch of a new line of bamboo Zen Clocks.


Press Release Body: Boulder, Colorado, September 04, 2008 -- Boulder Colorado-based
Now & Zen, Inc., maker of the world famous Zen Alarm Clock®, announces the launch of
a new line of bamboo Zen Clocks. The decorative, triangle-shaped clocks feature a
long-resonating acoustic chime that wakes users gradually over 10 minutes. When the
alarm is triggered the clock strikes its chime just once, then it strikes again in 3
minutes … then in 3 minutes … then 1 minute … providing a pre-programmed sequence of
chimes that makes waking up a graceful experience.

Now & Zen introduced its original Zen Alarm Clock in 1996, but according to company
founder and president, Steve McIntosh, these bamboo clocks are the most beautiful of
all their designs. “I’m really proud of the form, function, and sustainability
profile of our new bamboo Zen Alarm Clock, it’s our greenest product yet,” said
McIntosh. The bamboo Zen Clock is available in four different dial face choices,
with each dial silkscreened directly on bamboo veneer for an integrated, natural
look. The new bamboo dial faces include one with contemporary numbers, one with
simple modern lines, one with the Japanese character for “dream,” and a “bamboo leaf
and stalk motif” inspired by Chinese ink painting.

The wood used in all Now & Zen products is sustainably grown on tree farms, and the
company operates according to a strict policy of environmental sustainability for
all its operations. However, the introduction of the company’s bamboo line sets a
new standard for sustainability. Bamboo, which is a species of grass, is a very
“green” material for making clock bodies. Compared to a hardwood forest the same
size, bamboo produces 30% more oxygen and 20 times the biomass yield. Bamboo can be
harvested annually after the first 5 to 7 years without replanting, compared to 25
to 50 years for trees, which then need to be replanted in bare soil. Moreover,
Bamboo is the fastest growing woody plant on the planet, and it’s qualities of
oxygen production, carbon sequestering, and water and soil retention make it one of
the world’s most sustainable commodities as well.

Now & Zen markets its products internationally through third-party retail stores and
catalogs. It also sells directly to consumers through its website and Boulder
headquarters store. The company\'s philosophy is expressed by its tag line: ‘quality
of thought, stillness of being.’ Now & Zen\'s complete line of natural lifestyle
products can be seen at: www.now-zen.com, or by calling the company to request a
catalog.
Press release Submission by PressReleasePoint ( http://www.pressreleasepoint.com )

Contact:

Tehya McIntosh
Now & Zen, Inc.
1638 Pearl St.
Boulder, CO 80302
303-530-9028
tehya@now-zen.com
http://www.now-zen.com

Web Site: http://www.now-zen.com

Contact Details: Tehya McIntosh
Now & Zen, Inc.
1638 Pearl St.
Boulder, CO 80302
303-530-9028
tehya@now-zen.com
http://www.now-zen.com