Released on: September 19, 2008, 5:15 am

Press Release Author: Self Storage Promotions

Industry: Consumer Services

Press Release Summary: John Moore, the marketing genius that helped grow Starbucks
and Whole Foods, is speaking at the NPSA's 6th Annual Conference and Exposition at
Caesars Palace in Las Vegas,

Press Release Body: KANSAS CITY, MO. (September 21, 2008) – What if you could get a
one-on-one with the marketing mastermind behind Starbucks and Whole Foods? You can,
if you attend the National Portable Storage Association's 6th Annual Conference and
Exposition at Caesars Palace in Las Vegas from October 26-28.

The NPSA conference will feature John Moore, who will share his insights into how
some of the biggest names in retail coffee and organic food became the
multimillion-dollar companies they are today. As the Director of National Marketing
for Whole Foods Market, Moore focused his team on engaging in activities that were
less about using traditional advertising and more about using the influential power
of customers as the advertising vehicle. At Starbucks, Moore led countless highly
successful in-store and out-of-store marketing promotions as a Retail Marketing
Manager.

"John Moore's innovative insights are just as relevant to portable storage as they
are to coffee and organic foods," said John Finnessy, CMP, Executive Director of the
National Portable Storage Association, or NPSA. "If your goal is to grow your
company, John can tell you how. His presentation is practical and his lessons will
inspire you to take your portable storage company to the next level."

Through speaking engagements and through his Brand AutopsyMarketing Practice, Moore
shares business and marketing advice with companies aspiring to become the next
Whole Foods or Starbucks. He has been recognized by Fast Company magazine as a
"leading practitioner of the arts of customer service and marketing" and serves as a
Standards Council Advisory Board Member with the Word of Mouth Marketing
Association. As a result of his experiences with Starbucks and Whole Foods, Moore is
one of the most sought-after brand masterminds in the country, and his work has
created a new way to look at marketing and branding.
For more information, or to register for the NPSA's 6th Annual Conference and
Exposition in Las Vegas, visit www.npsa-us.org.

The National Portable Storage Association
The National Portable Storage Association is dedicated to the advancement of the
portable storage industry. We at the NPSA are here to serve those in the portable
storage industry who rent, sell or lease containers, trailers and mobile offices.
The NPSA assists members with industry, regulatory and workforce issues; plus,
offers members networking, marketing and legislative support at national, state and
local levels.

PR Contact:
Jennifer LeClaire
Self Storage Promotions
954.454.0072
jennifer@selfstoragepromotions.com
www.selfstoragepromotions.com


Web Site: http://www.npsa-us.org

Contact Details: Jennifer LeClaire
Self Storage Promotions
954.454.0072
jennifer@selfstoragepromotions.com
www.selfstoragepromotions.com