New Features Announced For E-Commerce Site Search Product

Released on: October 4, 2008, 3:45 am

Press Release Author: Reinhart Technologies Inc

Industry: Small Business

Press Release Summary: Enhanced Customization Tool Helps Boost Web Sales For Online

Press Release Body: October 2008 - West Chicago, IL - September 23, 2008 - Reinhart
Technologies Inc. announced today a significant enhancement to its CyberSiteSearch
product, which assists online merchants increase sales on their e-commerce web sites.

The recently added enhanced customization feature allows web merchants complete
control over the appearance of products shown in site search results pages.

Previously, merchants could match the
general look and feel of their web site, but actual product results were always
shown in a couple of standard formats. With this powerful new addition, merchants
may control the precise content and layout of each search result.

Examples of how this feature might be used include:

• Implementing multiple "buy now" buttons on each product search result, such as for
the site's own shopping cart, Pay Pal, and Google Checkout.
• Add a "New" or other attention graphic to specific products results.
• Adding a drop down list of product options.
• • Showing multiple images for each product.

CyberSiteSearch implements a product database architecture that permits the
inclusion of merchant defined product attributes. These same attributes are now also
available for inclusion in product search results.

"It would be easy to underestimate the power of this enhancement" explained a
company spokesperson. "This goes well beyond the level of simple cosmetic
customization. The combination of our product's robust handling of merchant defined
product attributes, with this new enhanced customization feature permits merchants
to show attribute information in search results such as color, voltage, flavor,
pattern, axle diameter, or any other attribute they wish to define. Plus, all
customization is performed using simple HTML, insuring easy implementation."

CyberSiteSearch affords a proven methodology that combines site search tools,
merchandizing, and search marketing features. Web sites using CyberSiteSearch
experience increases in both the number of visitors from search engines and sales conversion rate.

The product is implemented using a "hosted" or "Software as a Service" (Saas) model,
where all the software actually resides on the vendor's servers. As a result,
merchants need not license or install costly and complicated software on their

"Merchant Friendly Pricing" is set at just pennies per SKU per month, making the
product particularly attractive to small and medium size business web sites.

A free version is available for starter web sites.

For further information, contact:
Reinhart Technologies Inc.

Web Site:

Contact Details: For further information, contact:
Reinhart Technologies Inc.

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