SourceSecurity(dot)com records 175 percent year-on-year growth in visitor traffic; consolidates its leadership in security media
Released on: October 22, 2008, 4:51 am
Press Release Author: Tony Saville
Press Release Summary: Record numbers of industry professionals now turn to the site for in-depth information on a comprehensive range of surveillance and security products, news & case studies on security applications in diverse sectors such as airports, retail, construction and education. The site's unrivalled comparison engine makes product selection extremely easy for security product buyers, whether they are looking for security cameras, access control products & systems or intruder alarms.
Press Release Body: London, October 23, 2008: Notting Hill Media Limited, publisher of the complete security industry guide SourceSecurity.com (www.sourcesecurity.com), has announced year-on-year results which show that visitor traffic to the portal has increased 175% over the last 12 months.
This is based upon the mean average for total page view growth of 179% and total visit growth of 172% between quarter ended 30 September 2007 and quarter ended 30 September 2008, as measured by leading web metrics tool Google Analytics.
Says Tony Saville, Publisher of SourceSecurity.com: "We are very pleased to report such significant growth in traffic over the last year. The security industry has really woken up to the power of the online medium. We've matched this with a significant investment in both content development and search engine marketing to maximize our reach amongst security industry professionals, be it specifiers, buyers and installers, particularly in Europe and EMEA. We have teams working diligently in both London and Mumbai to make this happen - and all credit to them!
"The security industry has seen quite a few websites emerge in the last year or so, but our unique comparative product database gives us a distinct edge - and this is reflected in our popularity", continues Saville. "We are pleased to be judged by results: around 70,000 unique visits per month cements our position as the number one medium - for both online and hard copy - within the UK and European / EMEA security marketplace."
More about SourceSecurity.com
SourceSecurity.com (www.sourcesecurity.com) is the complete security industry guide featuring in-depth product information, a company directory comprising over 3000 security companies, industry news, case studies and a trade show/events' calendar. The site's product database comprises over 15000 products with detailed technical specifications from some of the world's leading security product manufacturers. Coverage includes CCTV Products, Access Control Systems, Intruder Alarms, Integrated Security Systems, Network/IP Security and Biometrics. Besides extensive news and case studies on the latest security and surveillance equipment and systems, SourceSecurity.com offers an advanced parametric search engine to enable buyers identify the right products and suppliers.
Reputed to be Europe's leading medium for the security industry, SourceSecurity.com's audience comprises security industry product, solution and service purchasers and specifiers from across the UK, Europe and Middle East.
Headquartered in London, Notting Hill Media Limited is a publisher of niche, business-to-business (B2B) online portals. The privately-owned company has been publishing its flagship web property, SourceSecurity.com since 2002. The company has offices in London and Mumbai, India.