Hays Sales Reveals Business Development Paving The Way To Successful
on: August 10, 2009, 8:13 am
Author: Hays Plc
Sales has revealed that the recession has underscored a shift
in emphasis toward business development, as organisations seek
to increase sales and grow market share.
demand for business development managers has remained buoyant,
particularly in the service sector, in industries such as IT and
utilities, but there are also opportunities in the facilities
management side of construction," commented Kevin Dunbar,
National Sales Director at Hays Sales.
track record of business development is a highly prized asset
in the current marketplace and this is reflected in the salaries
and benefits on offer for the right individual. The need to develop
and win new business, over and above the management of an existing
client base, has led to a steady demand for sales professionals
who can make a real difference to their company's bottom line.
are looking for experienced business
development managers, with the skills to bring in new clients
and generate much-needed cash," continued Dunbar.
those looking for business development jobs, it is imperative
that CVs are tailored to each role and include all relevant competencies.
"Individuals need to draw out the experience they have, make
it specific to the role in question and demonstrate that they
have the skills to meet the organisation's requirements. Quantifying
achievements is very important, as employers want to see evidence
of revenue streams," Dunbar explained. "Employers are
looking for a blend of strong commercial and interpersonal skills
and are seeking evidence of how individuals handled themselves
in certain situations and how capable they are of interacting
with colleagues to achieve desired outcomes."
of the fundamental issues for employers is to attract the right
calibre of candidate for their business
development jobs, given that many jobseekers are cautious
to move in the current market. With job security the most important
consideration for employees, organisations need to find innovative
recruitment solutions and delivering a strong sales message is
a key lynchpin to a successful recruitment strategy. Establishing
a thorough recruitment process is central to this and will also
have a positive 'knock on' effect to reduce staff turnover. The
use of online advertising has become a focal element behind any
successful recruitment strategy. "There are a whole host
of solutions, including bespoke campaign sites, SMS messaging
and video content, to promote both the organisation and its roles,"
sales industry continues to be blighted by high levels of staff
turnover, particularly in the utilities sector, which serves to
reinforce the need to focus on employee retention. Although investment
in training and development is an important way of engaging with
any workforce the current climate has not facilitated this, as
companies struggle to generate sales.
tends to take a back seat during a recession and is one of the
first areas to be affected by spending cuts. That said, jobseekers
place great value on career development and so employers need
to strike the right balance if they are to retain their best sales
teams," concluded Dunbar.
Hays Sales is part of Hays plc, specialising in a range of
sales jobs from telesales
jobs to sales
director jobs. It is market leader in the UK and Australia,
and one of the market leaders in Continental Europe. As of 30
June 2008, the Group employed 8,294 staff operating from 380 offices
in 28 countries across 17 specialisms.
Contact Details: Alexandra Tucker
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020 7630 4282