FCA Carer
Recruitment Targets Buckinghamshire, Hampshire and Dorset
Released
on: September 29, 2010, 6:37 am
Author: Foster Care Associates
Industry: Consumer
Services
Foster
Care Associates (FCA), the UK's leading independent fostering agency, has stepped
up its foster carer recruitment campaign across Buckinghamshire, Hampshire and
Dorset.
Through
a wide range of marketing initiatives across the print, radio and online mediums,
together with regular information evenings, the agency hopes to attract a new
influx of quality foster carers in three areas of England which traditionally
carry a desperate shortfall.
The
targeted campaigns complement the agency's ongoing recruitment drive to tackle
the 10,000 shortage of foster carers across the UK.
"FCA
is urging potential foster carers to come forward and find out more about the
many benefits that this challenging yet hugely rewarding career can offer. We
are seeking to recruit new foster carers in Aylesbury, Buckingham and Milton
Keynes in particular, as well as Bournemouth and Southampton," explained
Fozia Sheikh, Marketing Manager for FCA South.
She
added: "We are recruiting carers who believe they have what it takes to
look after children above the age of 10 years old who sometimes display challenging
behaviour. We really need to find a cross-section of local foster carers who
are able to cope with the diverse needs and backgrounds of these children -
and provide a safe secure environment where children are given the opportunity
to flourish and enjoy happy lives in their local communities."
Residents
in Buckinghamshire will receive a wide range of information about fostering
and what is involved in becoming a foster carer through leaflet drops, newspaper
and radio adverts, and information drop in sessions. FCA will initially run
a campaign of radio adverts in Hampshire on fostering
in Bournemouth. Potential carers from both regions are also invited to visit
the agency's carer recruitment focussed website, which offers readers locally
based information on foster care UK news
and events in their region.
"I
am delighted to announce the series of carer recruitment events in these target
areas," commented Sara Chambers Ross, head of Operations, Carer Recruitment
Retention and Welfare at FCA. "It is crucial that we encourage families
to come forward and be considered for fostering as there are so many children
and young people who need foster families in this area of the country. At FCA
we truly value and support our carers and they often tell me that observing
the amazing progress young people achieve is so rewarding. With the expertise
and responsiveness of our staff, we ensure that enquiring about fostering with
FCA will be a positive experience."
The
intensive campaign began in September and will run into 2011, with ongoing carer
recruitment initiatives covering fostering
in Buckingham , Hampshire and fostering
in London planned for the medium to long term.
About
Foster Care Associates
Foster Care Associates (FCA), part of the Core Assets Group Limited, is the
UK's leading independent fostering agency, with offices operating throughout
England, Wales, Scotland and Northern Ireland. Working in partnership with Local
Authorities and Health Trusts throughout the UK, FCA aims to provide "quality
care in a family setting" for over 2500 foster children who are looked
after by the agency's 2100 foster families.
Foster Care Associates PR Contact:
Rob Bloom
Online copywriter
FCA Central Services
Malvern View
Saxon Business Park
Hanbury Road
Stoke Prior
Bromsgrove
B60 4AD
01527 556480
www.thefca.co.uk
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