HP Announces New Appointment for Carl Boustany
Released on: March 29, 2011, 12:51 pm
HP announced that Carl Boustany has been appointed HP IHPS
segment specialist for Middle East, Mediterranean (Turkey and Greece)
and Africa (MEMA).
Based in Dubai, Boustany will provide support for the IHPS team within the MEMA
region, promoting the HP T200 and the T300 Inkjet Web Presses. Following the success
of these products in Europe, Boustany's role will be to further increase sales for
IHPS and boost the conversion of analogue to digital in this region.
"The digital printing industry is growing rapidly and there is great potential for
the adoption of Inkjet Web Press technology in MEMA. I wanted to be a part of a company that is at the forefront of
driving this growth," said Boustany. "I felt that this role would be a great
opportunity and I'm really looking forward to providing this region with the
technology it needs. Over the coming months, I will be looking for new business
partners to support the developments planned and the growth of this market."
Boustany has spent 15 years in product and sales management within the printing
industry and by taking his new role at HP, he was looking to further develop his
experience and learn more about digital technology.
"I believe there are exciting times ahead as this is a new side of the industry for
me, and it's still relatively fresh for the region of MEMA," continued Boustany. "Installing an HP T200 or T300 press brings fantastic business opportunities to
companies producing books, transactional print, direct mail or newspapers or
considering moving into these areas of business, and I am eager to start
communicating these benefits to the marketplace."
Since its first commercial installation in December 2008, the HP T300 Color Inkjet
Web Press has accelerated the advance of digital printing from niche to mainstream applications by offering cost-effective, high-volume
digital colour production. The press prints a 762mm (30-inch) wide roll with 1,200 x
600 addressable dots per inch four-colour-process printing at a speed up to 122m/min
The HP T200 press is a more compact machine, designed to fit existing production
environments. It also easily supports the addition of full variable colour
capabilities in two-up production mail and short-run or on-demand publications.
HP creates new possibilities for technology to have a meaningful impact on people,
businesses, governments and society. The world's largest technology company, HP
brings together a portfolio that spans printing systems (including commercial printers and large format printers), personal computing, software, services and IT infrastructure to solve customer
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