eMarketing
for Writers Goes eLive
Released on
= January 16, 2005, 7:57 am
Press Release
Author = biffmitchell.com
Industry = Entertainment
Press Release
Summary = Biff Mitchell, author of eMarketing Tools for Writers
will be featured on the Writers Chatroom on January 19. The topic
of the chat will be Using the Internet to Market Your Book.
Press Release
Body = “One of the biggest problems facing writers, is not
writing a book,” said author Biff Mitchell, “it’s
selling the book. Writing is sometimes the easiest part.”
Mr. Mitchell’s
first book, Heavy Load, was published as an ebook seven years ago.
“Sales were dismal,” said Mr. Mitchell. “But I
wasn’t doing anything to sell it. I thought that, once the
book was written, my work was finished and people would just flock
to wherever the book was available and buy it.”
“That
has to be the biggest bubble to break in a writer’s life,”
said Mr. Mitchell. “Since then, I’ve learned that nobody
is going to flock to a book they’ve never heard of, least
of all to be book written by an author they’ve never heard
of.”
“Now,
my time is split almost evenly between writing my next book, and
marketing the ones I’ve finished,” said Mr. Mitchell.
“Each day, I learn something new about marketing…a new
book announcement site, a new technology for getting the word out,
a new way to enhance my author web site.”
“I’ve
learned to use the Internet to keep the costs of marketing my books
low,” said Mr. Mitchell. “And I’m getting better
at it. In the last year, sales of my books overall has gone up around
80%.”
“I took
the best of what I learned about marketing on the Internet and put
it all into a book called eMarketing Tools for Writers, said Mr.
Mitchell. “It’s a collection of online tools available
free on inexpensive that can be used by writers to market their
books.”
The book is
available as a free download at www.biffmitchell.com. “It’s
not finished yet,” said Mr. Mitchell. “And it will likely
never be finished. I’ve been receiving suggestions from other
writers and incorporating them into the book. My plan is to
update it once a month.”
“Glenn
Walker invited me to appear at the Writers Chatroom,” said
Mr. Mitchell. “The logical topic, given the recent release
of my eMarketing book was Using the Internet to Market Your Book.”
“I’ll
be talking about some of the successes and some of the failures
I’ve encountered in marking my books online,” said Mr.
Mitchell. “And the other writers in the chat room will have
an opportunity to talk about their own experiences.”
The chat with
Biff Mitchell will be held at the Writers Chatroom on Wednesday,
January 19, 2005 starting at 7 PM Pacific Time. The chat room is
free and open to all writers, but participants must first join the
Writers Chat group at http://groups.yahoo.com/group/writerschat/join.
Membership is free.
The URL for
the chat room is http://audreyshaffer.com/chat/chat. The password
will be biff. Everyone is invited. More information about the chat
is available at: www.biffmitchell.com.
Biff Mitchell’s
novels, short fiction and poetry have been published in Europe,
Australia, the United States and Canada. He is also the marketing
manager for a software company.
Web Site = http://www.biffmitchell.com
Contact Details
= Biff Mitchell
506-455-3678
biff@biffmitchell.com
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