CPA Site Solutions Found Success with Innovative Methods for Email Marketing System Rebuild
Released on: December 16, 2011, 12:28 pm
Author:
CPA Site Solutions
Industry:
Computers
Provider of CPA Websites Saved Time and Increased
Efficiency with CodeIgniter and Smarter Coding Procedures
Winooski, VT - December 16, 2011 - CPA Site Solutions, a provider of CPA websites for accountants, announced
they recently redeveloped their proprietary Email Marketing System using new
architecture, methodology, and coding standards.
CodeIgniter Cut Down on Time Spent Coding
The niche web developer opted to use CodeIgniter for the system’s architecture.
“We evaluated several frameworks for PHP web application development. Many of them
could have worked, but they really tried to lock you in to their way of doing
things,” explains Bob Rayl, Chief Technology Officer at CPA Site Solutions. “They
did not offer the flexibility we need to accomplish some of the heavily proprietary
functionality we bundle into our systems.”
CodeIgniter is an Application Development Framework for PHP developers. It provides
a rich set of libraries for commonly needed tasks. CodeIgniter considerably trimmed
the hours developers spent writing tedious code. And because the code comes secured
and optimized out of the box, the team saved additional time and resources on those
tasks.
The team chose NetBeans, an integrated development environment (IDE), for their new
interface.
Localized Server Streamlined Testing and QA
The tech team at CPA Site Solutions chose to use a localized server for code
development and testing on which they could “step-through” their code line by line
as it was running on an isolated test environment. This enabled them to catch bugs
early in the development cycle, resulting in less end-of-development quality
assurance.
The team could also access a step-by-step history of the code, quickly leading them
to the cause of any new bugs. And with a roll-back function in place, they could
return to a previous working version if problematic code reached the production
environment.
Finally, the localized server allowed multiple developers to work on the same
project without having to trade entire copies of the code. Each developer simply
located the latest version from the server to be in sync with other team members.
They could also test small bits of code on their own working area of the server, so
their testing and QA didn’t slow down the rest of the team.
New Coding Practices Increased Team Efficiency
For the application rebuild, CPA Site Solutions wrote object-oriented, reusable code
that extends the basic functionality of CodeIgniter. They also wrote libraries that
sit in a separate website but deliver programmatic data to their CodeIgniter
applications. For example, getting a firm’s domain information will never need to be
written into any given application again; it’s now served via a service the team
created and centralized.
About CPA Site Solutions
CPA Site Solutions (http://www.cpasitesolutions.com) provides websites for more than
5,000 CPA and Accounting firms. They offer personalized websites, a dedicated
webmaster, a secure client portal, a client newsletter, secure email accounts,
search engine optimization, and 109 additional website features designed
specifically for Accountants.
*Facebook: www.facebook.com/cpasitesolutions
*Twitter: www.twitter.com/cpasitesolution
*YouTube: www.youtube.com/cpasitesolutions
*CPA Websites Blog: www.cpasitesolutions.com/cpa-websites
This video provides an overview of CPA Site Solutions's offerings:
http://www.youtube.com/watch?v=OxMz_GwWgX0
Contact Details: Susannah Noel
Communications Director
CPA Site Solutions
130 West Canal Street
Winooski, VT 05404
1-802-793-7121
susannah@cpasitesolutions.com
www.cpasitesolutions.com
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