Superbreak.com Launch New Special Offer Section

Released on = March 24, 2005, 7:57 am

Press Release Author = Robin Richmond

Industry = Entertainment

Press Release Summary = Friday March 25th will see the launch of a brand new special offers section on Superbreak.com. The new pages will be rolled out across the consumer, travel agent and partner sites. The objective is two-fold, to make more offer types available to the user and to make the navigation of the special offers section of the site more user friendly with a great new look.

Press Release Body = Friday March 25th will see the launch of a brand new special offers section on Superbreak.com. The new pages will be rolled out across the consumer, travel agent and partner sites. The objective is two-fold, to make more offer types available to the user and to make the navigation of the special offers section of the site more user friendly with a great new look.

4 new offer types will be available and displayed by icons:

1. Money Saving offers: a “was” and “is” price with the validity dates, eg “was £59, is £45” valid June 23-30 2005. These will also include Sunday savers and percentage savers.
2. Free Night Offers: eg Stay 3 nights for the price of
3. Great Rates: These are rates that we perceive to be excellent value.
4. Added Value Offers: eg free wine with dinner or flowers in your room.

In addition to search by location users will be able to search by theme such as luxury hotels, family hotels and shopping hotels. Themes will change consistently
over the year to ensure a freshness to the site

With more offers, more ways to search and a great new look we are sure this will be a big success.

All the current promotions can be found at the Superbreak website, http://www.superbreak.com.

Who are Superbreak?

Superbreak.com, incorporating Theatrebreak.com, is the internet division of Superbreak Mini Holidays Limited, the market leader for short breaks throughout the UK. Superbreak is part of Holidaybreak plc, a publicly quoted leisure company whose share price can be found in most major UK newspapers, or at http://www.holidaybreak.com.

Based in York, England, Superbreak specialises in booking 2-5 star hotel accommodation throughout Britain for the leisure traveller. Superbreak hold
allocations of rooms at all hotels and we can book up to and including the day of departure.

Web Site = http://www.superbreak.com

Contact Details = Robin Richmond
Bigmouthmedia
51 Timberbush
Edinburgh
EH6 6QH
+ 44 (0)845 130 00 22
robin.richmond@bigmouthmedia.com