Released on = May 16, 2006, 9:18 pm

Press Release Author = RNCOS

Industry = Telecommunications

Press Release Summary = RNCOS Research:
(http://www.marketsmonitor.com/category/IM033.html) The demand for mobile phones in
Africa has jumped to unexceptional heights and this is mainly from rural and
low-income areas. There are more than 84 million mobile users in Africa.

Press Release Body = RNCOS Research:
(http://www.marketsmonitor.com/category/IM033.html) In the last few years there has
been a heightened demand for mobile phones in Africa, much beyond exception and this
demand is expected to grow even further. Mobile operators who generally target urban
places, now experience unexceptional demand from low income and rural areas. As
demand from urban areas saturate, the future mobile users will be rural based. In
this way the use of mobile phones, already a part of African culture will become
complete.


Cell phones are becoming more and more vital to African countries in three forms:

· In the role of an infrastructure service - This is improving market efficiency,
investment promotion, reduction in risk on or after disaster, and adding to
empowerment.
· In the role of an economic sector - The mobile operators may earn huge profits as
well as pay for taxes.
· In the role of a domestic expenditure - This upholds public assets and offers for
economic management.

A recent market research report namely "African Mobile Handset Market Analysis
(2006-2009)" published by RNCOS says that in the past five years Africa has been the
fastest growing mobile market in the world. Africa has more than 84 million mobile
users; and Nigerian market has been growing at over 98% each year.

Market analysts are surprised by such rapid development as African mobile operators
are using mobile technology most innovatively to meet the need for a cashless
transfer system. This is already evident among Ugandan consumers who are purchasing
scratch cards and texting code number to make cashless transfers.

The report also finds that a major cellular service provider namely MTN in South
Africa has reached advance stages of planning to launch a mobile banking operation.

The market research report provides an objective analysis on the growing market for
world mobile handset industry, their technologies and influence on the market.

The report covers an economic perspective and number of operators in both sections -
Mobile Device and Handset in the world market. These span for countries like
Algeria, Egypt, Morocco, Kenya, Nigeria, South Africa and Zambia. Various forecasts
facilitate manufacturers and service providers to predict the future trends of the
African Mobile Industry. Market forecasts facilitate manufacturers and service
providers to anticipate the future trends of the African Mobile Industry.

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Head of Business Development
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