Released on = May 17, 2006, 3:08 pm

Press Release Author = Star World Talent

Industry = Entertainment

Press Release Summary = Robert 'Kool' Bell, leader of the legendary pop, jazz,
hip-hop and rhythm and blues music band, Kool and the Gang, recently announced the
formation of a talent competition for youth.

Press Release Body = FOR IMMEDIATE RELEASE


Kool of Kool and the Gang Launches Entertainment Talent Contest

Robert 'Kool' Bell, leader of the legendary pop, jazz, hip-hop and rhythm and blues
music band, Kool and the Gang, recently announced that he has formed a talent
showcase forum for aspiring singers, rappers and models. The first show will be held
at the Atlanta Sheraton, August 18th through 20th of this year.

Joining Kool in the extravaganza is spouse and co-founder Sakinah Bell, who has a
background in modeling and clothing design. Their company, Star World Talent, Inc.,
will offer an opportunity for young entertainers and models to rub elbows with
celebrities and other high profile people and to see first hand what it takes to
succeed in the competitive fields of professional entertainment and modeling.

"Contestants will be judged on audience appeal, raw talent and determination to
succeed as a professional entertainer or model," said Sakinah Bell. "What Kool and I
want to do is give something tangible back to our fans who have supported us over
the years and to their kids. We also want to reach out to other aspiring talents who
have the determination to succeed. So often young talents do not receive the proper
training, advice or personal attention and grooming that is so important in the
early stages of any successful entertainer or model's career."

"We are not trying to be another American Idol," said Sakinah Bell. "Our version of
a talent show is so much more than what the public has come to expect. We offer a
comprehensive program that includes suggested lifestyle change and learning
enrichment that can broaden contestants' horizons by getting them focused on what it
takes to succeed in the real world. This level of personalized training can
culminate in contestants developing realistic aspirations in the fields of
entertainment and modeling and having the knowledge and inspiration to realize those
dreams."

Star World Talent, Inc., headquartered in Montclair, New Jersey, will offer prizes
to winning contestants that can help them get started on the road to their dreams.
Each contestant will also receive a printed certificate of participation in the
talent contest that Kool will personally sign. "On the final day of the show Sakinah
and I will announce the donation of funds to a national, nonprofit charity that is
actively benefiting kids and young adults throughout America," said Kool.

"We're not concerned with being the biggest show in town," said Sakinah Bell. "We
want to be the best talent show forum for aspiring entertainers and models. Kool and
I have both been successful in our respective fields. We have gone out and
accomplished our goals. We want to help aspiring talents do the same."

To learn more or to register for the competition visit: Starworldtalent.com or call
888-807-8279.

Media Contacts:
Robert 'Kool' Bell
Sakinah Bell
973-669-2521

Barbara Harris - Senior Vice President
914-245-7927
mediarelease@starworldtalent.com

Corporate address:
50 Church Street, Suite L-11
Montclair, New Jersey 07042


Web Site = http://www.starworldtalent.com

Contact Details = Robert \'Kool\' Bell