New Phoenix Internet Marketing Company Provides Quality Services

Released on = October 19, 2006, 5:45 pm

Press Release Author = Vertical Measures, LLC

Industry = Internet & Online

Press Release Summary = The Phoenix Internet marketing company Vertical Measures may
be a new company, but there is nothing amateur about the services they offer.
Vertical Measures offers a full range of Internet marketing services, including
content, website optimization, link building, and other products that influence
search engine rankings.

Press Release Body = Although Vertical Measures is a new company, they are not your
average start-up business. The services offered by this Phoenix Internet marketing
company have been developed over several years by the company's founders.

"You can't be an expert at everything when building a successful business," said
Arnie Kuenn, President of Vertical Measures. "We focus on search engine marketing,
paid search, and lead conversion, so that our customers can focus on their business
expertise."

The founders of the Phoenix based Internet marketing company also believe that by
specializing in one area, Internet marketing, they can offer their customers better
quality services than if they tried to do it all. Therefore, all of the services
they offer are geared toward increasing their clients' website traffic and
conversions. The key to Internet marketing is getting the search engines'
attention, and Vertical Measures' multi-faceted approach utilizes a variety of
methods to make a client's site stand out from the crowd.

One of the factors that search engines use to rank websites is a site's relevance to
the search terms, which is determined by the presence of keywords on the web pages.
Therefore, choosing the right keywords can determine the success of an Internet
business. To meet this need, Vertical Measures' Internet marketing services include
keyword research services, such as keyword analysis and recommendations for search
engine optimization, and keyword rank reporting to demonstrate the effectiveness of
keyword usage. Their search engine optimization services ensure that every page of
the client's website is optimized to pull in search engine traffic. The company
also offers providing content, such as keyword articles, press releases, and company
blogs; whether posted on the client's website or submitted to other websites, these
search engine optimized (SEO) materials direct valuable search engine traffic to the
client's website.

Another critical factor that determines search engine ranking is the number of
external links leading back to the website. To help increase a site's visibility,
Vertical Measures offers quality link-building services, such as an analysis of
competitors' links, a link-building strategy, and a complete link-building campaign
for customers who don't have the time or the know-how to address this facet of
marketing on their own.

Vertical Measures also offers a variety of other consulting services, including lead
generation and pay-per-click consulting. Lead generation, such as researching the
market, building emailing lists, using autoresponders, sending newsletters, and
creating marketing videos, are an important part of converting website traffic, but
the sheer number of options available can be overwhelming for some entrepreneurs.
The Phoenix Internet marketing company also analyzes current pay-per-click (ppc)
campaigns, performs research on the ad copy most likely to get results, and makes
suggestions on running a successful Internet PPC campaign.

"Your job is to run your business. Our job is to make sure your business gets
noticed," said Kuenn. "As long as we both stick to what we know, we'll make a great
team."

Vertical Measures is also offering a free course called "The 8 Biggest Internet
Marketing Mistakes" available to anyone who visits their website. For more
information about Vertical Measures and the free Internet marketing course, please
visit www.verticalmeasures.com.

Web Site = http://www.verticalmeasures.com

Contact Details = Arnie Kuenn
3325 East Eva Street
Phoenix, 85028
USA
888-476-1881
andik@verticalmeasures.com
http://www.verticalmeasures.com

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