Released on = October 9, 2006, 2:03 am

Press Release Author = Pascu

Industry = Telecommunications

Press Release Summary = ValueFirst Romania to represent New Markets and Strategies
Europe Conference in Barcelona, Spain

Press Release Body = ValueFirst Romania to represent New Markets and Strategies
Europe Conference in Barcelona, Spain

Barcelona, 30 Septembrie 2006 - Barcelona, September, 2006 - ValueFirst will
represent MVNOs (Mobile Virtual Network Operator) for enterprises in the MVNO - New
Markets and Strategies Europe conference to be held from 10th October 2006 to 12th
October 2006 in Barcelona, Spain. ValueFirst, a leading MVNO for data services with
over 600 enterprises as its customers, has established operations in Germany, India,
Nigeria, Pakistan, Romania and the UK.

ValueFirst Romania will represent MVNOs (Mobile Virtual Network Operator) for
enterprises in the MVNO - New Markets and Strategies Europe conference to be held
from 10th October 2006 to 12th October 2006 in Barcelona, Spain. ValueFirst, a
leading MVNO for data services with over 600 enterprises as its customers, has
established operations in Germany, India, Nigeria, Pakistan, Romania and the UK.

Organised by Informa Telecom & Media, MVNO - New Markets and Strategies Europe 2006
conference is aimed to discuss how MVNOs and alternative mobile brands can add value
to the mobile market, and how the model can evolve in the future. The forum will be
a confluence of experts from the telecom industry and would focus on different
business models and a gamut of services that can be offered by MVNOs.

ValueFirst is one of its kind MVNO with a clear focus on the mobile data needs of
enterprises. Mr. George Pascu, CEO, ValueFirst Romania, has been invited to the said
conference as a mobile expert to speak on the ValueFirst Case study. Mr. Pascu will
elaborate on Using Messaging as an Innovative way to Target New Customers with a
Data MVNO. The unique business model of ValueFirst creates significant value for
enterprises due to a low total cost of ownership and makes the model attractive
because of high customer stickiness and recurring revenue stream. The offerings of
ValueFirst are targeted and it has got a bouquet of products to cater to the
specific requirements of large enterprises, SMEs and SOHOs.

The forum will be attended some of the leading mobile operators such as E-Plus,
T-Mobile International, BASE and Swisscom. Some of the MVNOs joining ValueFirst will
be Talklike, Klarmobile, MobileZone, Ortel Mobile, DixieTel, United Mobile, Lycotel,
CBb Mobil Dotmobile.

About ValueFirst
ValueFirst Messaging Pvt. Ltd (www.vfirst.com) empowers its customers to communicate
between varied IT back-end systems and mobile phones using SMS Services. ValueFirst
provides a unique, end-to-end, global carrier-grade mobile data service. Its mobile
data service offering includes \\\'plug and play\\\' application licensing and hosting.
Employing a partnership with Mobile operators, ValueFirst acts as an MVNO (Mobile
Virtual Network Operator), with a clear focus on SMS mobile messaging. ValueFirst's
Mobile Messaging Platform is capable of delivering SMS services to virtually any
CDMA/GSM mobile handset. ValueFirst combines signaling information from the mobile
world with innovative applications running concurrently on its own IT applications
platform and thereby paves way for mission-critical international messaging
services.

George Pascu
+40744.50.29.38 / +40722.63.17.16
romaniasales@vfirst.com
www.vfirst.com


Web Site = http://www.vfirst.com

Contact Details = George Pascu
+40744.50.29.38 / +40722.63.17.16
romaniasales@vfirst.com
www.vfirst.com