Released on = November 15, 2006, 8:19 am

Press Release Author = BBG&G Advertising & PR

Industry = Internet & Online

Press Release Summary = Oxclove Workshop, a Hudson Valley based Internet production
and software company, has completed a total revision of the website for SUNY Ulster
in Stone Ridge, NY.

Press Release Body =


FOR IMMEDIATE RELEASE

Contact: June Bisel, BBG&G Advertising
(845) 695-1880


OXCLOVE WORKSHOP DEVELOPS MULTI-FACETED WEBSITE
FOR SUNY ULSTER


Kingston, New York - November 14, 2006 Oxclove Workshop, a Hudson-Valley based
Internet production and software company specializing in the creative integration of
business strategies and web-based technologies, has completed a total revision of
the website for SUNY Ulster in Stone Ridge, New York-www.sunyulster.edu.

The challenge for the Kingston-based company was to create a variety of ways to
navigate the site for the large number of end-users who are frequent
visitors-students, faculty, alumni, foundation developers, prospective students,
parents and more. "It was one of the toughest assignments we've tackled to date,"
says Ric Dragon about the year-long process that involved extensive research of the
college's marketing, admissions, course offerings, operations, personnel, and more.
"We needed to determine what the site was used for now, how it would need to
function in the future, who the end-users are, and how we could help them find
information quickly and easily." In addition to proper functioning, the site also
had to be an inviting site to visit. Once completed, it needed to be registered with
numerous search engines and available to other sources through carefully
orchestrated links.

Jack Murphy, SUNY Ulster Web Coordinator, was part of a committee that selected
Oxclove after an exhaustive competitive search. "They had the expertise and drive we
were looking for. They were also a local firm that would prove convenient as well
as cost efficient over the period of the contract," he says. "But what really sold
us on Oxclove was their understanding of our goals and their intelligent suggestions
early on about how we could achieve those goals."

According to Murphy, the College's existing site had been added to throughout the
years and eventually had grown unwieldy. "It was no longer functioning optimally. We
needed to rebuild it from the ground up. That was far too big a job for us to tackle
internally," he adds.

SUNY Ulster is a two-year college located in Stone Ridge, New York, serving a
diverse population of students from around the region and increasingly attracting
students from across the country as well.

Founded in 1997, Oxclove Workshop teams with businesses and organizations seeking to
apply technology more profitably and effectively. For more information on Oxclove
Workshop, visit www.oxclove.com or call (845) 383-0003.




Web Site = http://oxclove.com

Contact Details = June Bisel, Owner and Vice President
(845) 695-1880 Phone
(845) 695-1996 Fax
JuneBisel@bbggadv.com