Savvy Internet Marketers Seize the Vista Gadget Space

Released on = March 4, 2007, 6:45 pm

Press Release Author = Gadget Spark

Industry = Internet & Online

Press Release Summary = Windows Vista's gadgets are hot and the team from Gadget
Spark is fanning the flames for the recent, \"I've got gadgets\" movement. Gadget
Spark is a group of seasoned developers that is currently developing and marketing
personalized applications that can be placed on the new Windows Vista side bar.
Their target market is primarily Internet marketers, although businesses of all
kinds and home users will surely benefit.

Press Release Body = Windows Vista's gadgets are hot and the team from Gadget Spark
is fanning the flames for the recent, \"I've got gadgets\" movement. Gadget Spark is
a group of seasoned developers that is currently developing and marketing
personalized applications that can be placed on the new Windows Vista side bar.
Their target market is primarily Internet marketers, although businesses of all
kinds and home users will surely benefit.

The Microsoft Windows Sidebar is a new feature of Windows Vista that enables the use
of gadgets. Gadgets are cool little mini-applications, which allow users fast access
to information from applications, the Internet, and utilities. Users are allowed to
configure these gadgets on their sidebar and desktop according to a user\'s
personalized preferences. The sidebar comes turned on by default on most new
computers being shipped now, and allows for extremely easy sidebar gadget
installation by users from the Windows Live Gallery website.

In addition, these mini-applications can connect to web services to deliver business
data, weather information, news updates, traffic maps, Internet radio streams, stock
tickers and even slide shows. Gadgets can also integrate with other programs to
provide streamlined interaction. For example, a gadget can give you an at-a-glance
view of all your online instant messaging contacts, the day view from your calendar,
or an easy way to control your media player. Gadgets can also have any number of
dedicated purposes. They can be calculators, games, sticky notes, and more. People
want gadgets on their new Windows Vista side bar because they are convenient and
fun.

Microsoft Vista's sales projections
Microsoft expects to sell between 80 and 120 million copies of Vista in its first
year alone, according to the editor at Extreme Tech. He states, \"Even if the
Microsoft's estimates are way off, it\'s clear that at least tens of millions of
users will start up their PCs sometime next year and stare at a few gadgets in
Vista\'s sidebar, which is enabled by default.\"

The feature is one of many eye-popping graphics in Microsoft\'s first major upgrade
to the Windows operating system in more than five years. \"Microsoft aims to sell
200 million copies to businesses and consumers worldwide in Vista\'s first two
years\", reported John Swartz, tech news columnist at USA Today.

What gadgets can do for companies and marketers
Given the popularity of gadgets, it goes without saying that gadgets will be an
enormous asset to marketers in the very near future. William Cross from Gadget
Spark said that \"If a business only reaches a small percentage of the projected
number of Vista side bar desktops in the next few years, it can be absolutely huge
for their business.

Blogging and social networks - People can add gadgets to their own space on a social
network such as MySpace and FaceBook. It only requires one person to add it to
their space for your personal space to become virally popular.

Branding - Company's can have their brand or logo displayed on literally millions of
computer desktops over the next couple of few years. One click in their Windows
Vista side bar takes them to your Website's products or services.

Affiliate Marketers - can create a mini-application such as a specialized clock,
custom calculator, search tool, or anything else that has relevence to the sponsor
the marketer is promoting. Gadget Spark can make a gadget that does it and at the
same time use affiliate codes to make sure the marketer gets credit for any sales
made from the gadget.

Gadget Spark was created for the sole purpose of creating exciting and vibrant
multimedia as a powerful enrichment tool for other companies and marketers. \"Our
ultimate goal is to get our clients on everyone's desktop before the market becomes
saturated\", says Cross. Gadget Spark intends to enable their clients to make money
from their linked gadget applications and closer relationships with the end users
online. For more information contact Gadget Spark at http://www.gadgetspark.com


Citations:

1. Extreme Tech. Editor. Vista Gadgets and Yahoo Widgets, (10-12-2006).
http://www.extremetech.com/article2/0,1697,2028648,00.asp

2. USA Today. Jon Swartz. Microsoft launches first operating system in five years
with Vista,
(11-30-06).
http://www.usatoday.com/tech/products/2006-11-29-vista-rollout_x.htm


Web Site = http://www.gadgetspark.com

Contact Details = 541 Bromley Ct. Kissimmee, FL 34758, 407-931-2476,
sales@gadgetspark.com

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