Orizin Technolgies automates Sakhi, an exclusive women`s boutique, using RFID solution

Released on = April 10, 2007, 12:13 am

Press Release Author = Rohit Gupta / Pragma Communication

Industry = Retail

Press Release Summary = Bangalore's first outlet to be fully automated using RFID

Press Release Body = Orizin Technologies, a leading provider of RFID solutions,
having its Indian operations in Mysore, today announced that it has implemented
complete RFID retail system at Sakhi Enterprises, an exclusive women's boutique
based out of Bangalore. The solution comprises of RFID based Point of sales,
Customer loyalty card, Security system and stock verification system.

Radio Frequency Identification (RFID) technology is a wireless technology that is
being used for tracking and identification. It gives capability to every object to
be networked, to be identified whenever required without the need of line of sight.
RFID is touted as the next generation technology out competing barcode and EAS
system in terms of benefits.

"We partnered with Orizin to help better our understanding of the stock movement and
in the bargain integrate security so as to ensure better control over the retail
business. The daily reports generated together with improved and easy stock taking
renders a complete solution. Going forward we expect greater efficiency in stocking
maintenance and intelligent management of the same", said Neeta Rajendran, CEO,
Sakhi.

"Orizin RFID system would facilitate billing of hundreds of items in few minutes
without any manual intervention, and stock taking of thousands of items is possible
every day. The company Gate system at Sakhi would strengthen the security system
which is much compact than contemporary EAS gates, giving higher aesthetic value",
said Prashant Agrawal, Managing Director, Orizin. Using RFID in retail helps in
more efficient tracking of materials, including easier and faster inventory-stock
verification, Point of Sales, Supply chain management and managing customers also.
"We feel a growing RFID application in retail as it gets more organized from 3%
today to 20% in couple of years", added Prashant.

About Orizin Technologies
Orizin Technologies is one of the leading RFID solutions providers based in India.
The company designs and manufactures all RFID devices like readers, antennas,
security gates and portable RFID equipment at Mysore and provide integrated RFID
solutions like retail management, assets tracking, supply chain management,
jewellery tracking, vehicle tracking and other turnkey solutions to customers in
Libraries, Retail, Healthcare, Manufacturing and IT.

Orizin was founded in the year 2005 by Prashant Agrawal and Palaniappan C. Both are
alumni of NIT Trichy (formerly known as REC Trichy).

At present the company addresses various needs of industry verticals by means of the
following RFID based solutions:

1. Retail Management
2. Jewellery Tracking
3. Assets Tracking
4. Document Tracking
5. Library Management
6. Work-in-progress tracking
7. Supply chain management
8. Vehicle tracking

The company designs and manufactures the following products:

1. Readers
2. Hand-held devices
3. Antennas
4. Gate Sensors
5. Smart Kiosks

Orizin's unique proposition is that they design and manufacture all RFID products
in-house as per the Indian conditions unlike other companies who import products
from abroad. This gives them an advantage over others in terms of better customer
service and flexibility to customize hardware as required by the client.

At present Orizin has employee strength of 12.

About Sakhi - by Chandras
Sakhi Enterprises, operating with the brand name Sakhi - by Chandras is an exclusive
design store retailing sarees, salwars and dress materials at affordable price
range. Sakhi is run by a unique mother-daughter team - Chandra and Neeta Rajendran.

Chandra Rajendran started a home run enterprise named Chandra's Collection and in 5
Years, the one woman enterprise grew its clientele from 10 good friends to 500
friends who swore by her designs. Neeta Rajendran brought in the structure - systems
and processes and the business dynamics. Her engineering degree came in handy to
give direction and systematic approach to the proceedings. She now studies part time
in NIFT.

Sakhi is now about to take the next big step - offer fashionable ready to wear
clothes in Tussar silk for young and middle aged women. Sakhi aims to balance out
the equation combining business dynamics and trendy wearable fashion.

Sakhi studies the trends and demand for more wearable Indian attire and has created
a range of silk sarees combining traditional and contemporary designs. Sakhi's USP
is the elegant Cut work- Originally from France but given an Indian touch makes any
garment an exquisite collector's piece. Cut work is done on sarees and salwars. Cut
work can be made to look like a day wear- something one would wear to office else if
used in combination with Tissue on a garment has the effect of expensive 'Zari' the
perfect garment for an evening out.


Web Site = http://www.orizin.net

Contact Details = ORIZIN CONTACT
Mr. Prashant Agrawal
Managing Director
Orizin Technologies
# 8, Opposite High Tension Line,
1st Main, North Gokulam,
Mysore 570002, INDIA
www.orizin.net
Phone: +91 (821) 3202181
Mobile: +91 93424 71640

MEDIA RELATIONS
Rohit Gupta
Pragma Communication
+91 98458 03700, +91 (80) 4153 4520
rohit@pragmacommunication.com

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