Yahoo Auction Closure - the Rise of Reverse Auctions

Released on = June 15, 2007, 12:18 pm

Press Release Author = Oltiby.com

Industry = Internet & Online

Press Release Summary = Does the recent closure of Yahoo! Auctions means that the
eBay like auction model is falling and that new comers like Oltiby.com are on the
edge of a new buying model with reverse auctions ?


Press Release Body = Jupiter, FL - June 16th 2007 - This day is marked by the
official closure of Yahoo! US and Canada Auctions sites. After several years of
service trying to compete with eBay, Yahoo! has decided to stop the chase and
retire from this online auction market.

Yahoo! Auction site\'s homepage states \"After careful consideration, we have decided
to close down our Yahoo! US and Canada Auction sites to better serve our valued
customers through other Yahoo! properties.\"

What happened to this giant marketplace of Yahoo? According to statistic, Yahoo!
Auctions were receiving less than 1% traffic compared to eBay auction site. Some
said that Yahoo! closed its auction site shortly after becoming the exclusive PPC
ad's provider for eBay.

However, Sylvain Reiter, VP of Oltiby.com, takes another direction to explain the
closure: "eBay has grown tremendously and taken over most of the online auction
business in the western countries. I think that Yahoo! realized there were not much
room to compete with eBay and didn't see any future growth in this market. The
business model of eBay-like online auctions is reaching its limits and people start
to understand the benefits of reverse auctions".

Reverse auctions are not competing with online auctions but are following the
opposite model: one buyer posts an order for an item he wants to buy. Sellers are
becoming the bidders and reduce their bids to win the sale. Thanks to the
competition between sellers, the buyer ends up saving money.

Oltiby.com provides a reverse online auction service for all categories of products,
as wide as Yahoo! or eBay auctions. Launched in 2005, it is now offering all the
services of regular auctions, plus the benefits of being in control and saving money
to the buyer on a "no savings - no fee" basis.

Sellers receive free leads and bid the price they are ready to sell item for.
Oltiby.com is currently available worldwide with a unique US based marketplace and
is currently expanding its activity to dedicate a platform for the European users.

We can assume that Yahoo! is giving up on the US market now trying to focus on the
Asian market. After paying $1 billion last year to acquire 40% of Alibaba, Yahoo!
wants to become the "eBay of Asia". But the economy is growing globally, more and
more sellers are competing to sell similar items and reverse auctions are the only
viable model for the future of trading business.

Discover more about Yahoo! Auctions retirement on http://auctions.yahoo.com/
Learn more about reverse online auction on http://www.oltiby.com/


Web Site = http://www.oltiby.com

Contact Details =
Sylvain Reiter
711 Commerce Way E, Unit 8
Jupiter FL, 33458
+1-954-941-4550
press@oltiby.com

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