Specialty Diets and Diabetes Compass Announce Strategic Partnership

Released on = July 20, 2007, 8:54 am

Press Release Author = Specialty Diets, Inc.

Industry = Healthcare

Press Release Summary = Specialty Diets Inc., a leading nutrition and disease
management software developer, announced today a strategic partnership with Diabetes
Compass, an integrated multimedia company that provides radio, print, and online
diabetes content.

Press Release Body = Malvern, PA - July 20, 2007 - Specialty Diets Inc., a leading
nutrition and disease management software developer, announced today a strategic
partnership with Diabetes Compass, an integrated multimedia company that provides
radio, print, and online diabetes content. As part of this strategic partnership,
the companies will collaborate to provide diabetes education solutions in Canada and
the United States as well as cross promote each other's services. In addition,
Specialty Diets will strengthen its content development offering by featuring
Diabetes Compass' audio and online content.

"Diabetes Compass is committed to raising public awareness about diabetes through a
full range of quality diabetes health information," said Dianne K. Lehman, Executive
Producer of Diabetes Compass, "the company was formed to create a dialogue between
healthcare providers, non-profit organizations, employers, people with diabetes and
people at risk of developing diabetes. Diabetes Compass works closely with several
leading organizations who are dedicated to diabetes education and finding the cure."

"We recognize that the needs of our customers vary, and may require additional
support that span beyond our software platform," said Ami Assayag, CEO of Specialty
Diets. "This partnership helps us expand our content development service to include
another quality service partner in addition to our in-house expertise." Specialty
Diets' disease-specific content development includes recent content contributions to
Kellogg's Eastern Region newsletter, the Council on Renal Nutrition's newsletter,
Nutrition Entrepreneurs Internet Tech Talk Electronic News, and the American
Association of Kidney Patient\'s new publication, Home Dialysis Options. In addition
to its content development service, Specialty Diets also provides 24/7-software
support service, secure hosting service, and marketing and patient recruitment
service to support its state of the art eNutrition platform.


About Diabetes Compass
Diabetes Compass is Canada's only diabetes education and awareness multimedia
company working to bring attention to the prevention of Canada\'s diabetes epidemic.
Diabetes Compass has provided a unique service educating Albertans and Canadians
since 2004, about better self-care and health awareness with growing markets and
recognition. Currently, Diabetes Compass produces Diabetes Compass Radio, a weekly
program which highlights a series of diabetes radio health education classes, in
cooperation with the regional health authority\'s diabetes program. This is the only
program of its kind in the world with radio and on-demand diabetes 24/7 diabetes
health education web-based classes; unprecedented access to diabetes education.

About Specialty Diets
Specialty Diets offers a privately branded global turnkey solution that bridges
pharmaceutical and health-care product companies directly with healthcare
professionals and patients that need to manage medical diets. By delivering cutting
edge, web-based marketing strategies, Specialty Diets enables pharmaceutical and
healthcare product companies to build a lasting and trusted relationship with their
customers by improving patient quality of life and healthcare professionals' quality
of care.

For additional information, please contact Specialty Diets at 610.296.9091 or at
press@specialtydiets.com or visit www.specialtydiets.com.

Web Site = http://www.specialtydiets.com

Contact Details = 610.296.9091
press@specialtydiets.com

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