Press Release Summary = "The Purpose of a Free Phone Consultation"
Press Release Body = Livonia, Michigan -- Let's look at selling. Let's say that business owner created their sales letter page for their free CD offer. How should they sell their products besides using the sales letter page? The answer is that they get on the phone and talk with the customer. Wait, they think, that means I have to cold call? No, they are not cold calling because they are going to speak with customers that have already purchased something from them or that have spent shipping and handling to obtain one of their free CDs. Therefore, these leads already know about them and are not considered cold calls of people that they find out of the phone book.
Why not use cold calling? Cold calling doesn't work very well because many people are skeptical when they call them out of the blue and they know nothing about them. Plus, their customers are pre-qualified leads and a pre-qualified lead is 100 times better than a nonqualified/cold call lead.
Tip: The more they've done to pre-qualify the lead, the easier it is to sell to them. If they have heard about them or their information before they give them their sales pitch on the phone then it is easier to achieve a sale.
So how can I pre-qualify a lead? Offer a free phone consultation when they sell the free CD. The CD is like the pre-qualification process.
In the free consultation they have two goals: 1. Make the sale. This consultation is great for high ticket items that are over $1,000. 2. Help them by providing valuable information about what they sell or are doing. For example, if your CD is about goal setting then help them out with goals.
What if they don't want to buy during the call? What should I ask them? If they don't want to buy then ask them if the call was at least worth their time. 99% of the time they say "yes" because they gave them pertinent information that helped them out. They're not just selling too them, but giving them great information as well.
Whatever they sell, their product or service is considered a "widget" that is going to solve some want or need that the customer has. So they can apply this process to whatever they sell.
This is about the pain-pleasure principle. Everything we do is to either seek pleasure or avoid pain. They have to give examples of how their product will get them out their pain and into pleasure. That's all they have to explain to them, not even the details.
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Contact Information: Stephanie Bunn 2935 Horizon Park Drive, Suite D Suwanee, GA 30024 (770) 271-1536 www.internetmillionairemind.com.
Source: National Real Estate Network. Check out their website at http://www.megaeveningevent.com
This Press Release has been submitted by PREasy.com
Web Site = http://www.powerfulpromoter.com
Contact Details = 1140 Old Peachtree Rd, Suite D Atlanta, GA 30097 Phone: 770-271-1536