Released on: October 29, 2007, 11:36 pm

Press Release Author: iXiGO

Industry: Internet & Online

Press Release Summary: iXiGO.com clocks more than one lakh visitors, wins praise
from airlines

Press Release Body: Gurgaon, India - October 30, 2007 - iXiGO (www.iXiGO.com),
India's leading travel search engine announced today that it has reached more than
100,000 active users in a short span of four months since launch. This makes iXiGO
the fastest growing travel search portal in India.

iXiGO's growth heralds a new era in Indian online travel, that of a pure-play travel
search, where users can search across travel websites and make more qualified
booking decisions, without the need to work with an intermediary and pay additional
service fees. The growth of this medium means that suppliers now have a more direct
and targeted marketing platform that can yield higher conversion rates than search
engine marketing on horizontal portals such as Google or Yahoo.

The rise of travel search engines is a boon for airlines and hoteliers, who can now
use price-differentiation and "web-only" campaigns to enable the channel-shift from
indirect to direct web bookings. Airlines in India have been quick to adopt travel
search as a part of their online marketing mix, seeing iXiGO as a channel of
distribution that is both cost-effective for airlines and of greater convenience to
travelers.

iXiGO's quick growth has garnered the attention of the industry in India and
industry executive are eager to learn how and why they should embrace this alternate
channel to reach consumers, beyond traditional online travel agencies. As a panelist
at a recently concluded eyefortravel summit in Mumbai, Aloke Bajpai, Founder & CEO
of iXiGO said - "The support of our airline partners and the great feedback of our
users drive our innovation. We will extend the same user delight that our flight
search users experienced, to our hotels platform, and more".

Launched in June, iXiGO, allows users to search and book directly on airline
websites (unlike intermediary Online Travel portals), thereby offering the lowest
possible direct fares. With regular launch of differentiated features such as
1-click booking, fare outlook and multi-airline, multi-stop combinations, iXiGO has
already become the number one lead generator in the travel search space for two
major airlines in India. Dharmendra Yashovardhan, Head of Marketing, adds with an
air of confidence, "Travel Search in India has the potential to leapfrog and
overtake the Online Travel Agencies in a few years' time. iXiGO will be at the
forefront when that happens".


About iXiGO
iXiGO ® (a registered trademark of Le Travenues Technology Pvt. Ltd.) is a Travel
Search Engine for India which provides comprehensive real-time price and
availability information to Indian travelers.

Web Site: http://www.iXiGO.com

Contact Details: Dharmendra Yashovardhan,
Head, Marketing & Business Development
dharmendra@ixigo.com
Ph: +91 124 4045281
Web Site: www.iXiGO.com