Released on: December 9, 2007, 9:54 am

Press Release Author: Josh Collins/ImaJAN Media LLC

Industry: Entertainment

Press Release Summary: FilmCrave, a Kansas City based movie social network, showed
yet again that they hear their members by providing them with thousands of new movie
titles and movie trailers.

Press Release Body: FilmCrave, a Kansas City based movie social network, showed yet
again that they hear their members by providing them with thousands of new movie
titles and movie trailers. Unlike other social networks where member suggestions
fall on deaf ears, the crew of FilmCrave wanted to make sure their members were
happy.

\"We had a few requests for movies that weren't in our database, so we decided to
take it a step further and have more than doubled our database.\" Said Alex Olson,
one of the founders of FilmCrave.com.

Along with the doubling of their movie database, FilmCrave.com innovatively added
movie trailers. The way in which the trailers are presented should enable users to
participate on the site and watch trailers at the same time, proving usability is a
priority. There are no pop ups and nothing to download, allowing for seamless
integration with FilmCrave. \"Usability has been a huge focus of FilmCrave from the
beginning,\" replied Nick Barry, co-founder and lead programmer, when asked about the
new features. \"We consistently see other sites sprout up and fail. Most of the time
it is because they don't listen to their members.\"

The usability Nick refers to doesn't just stop at movie trailers. It is shown
throughout the website design, allowing new members to utilize full features of the
site right away. Members can write and read reviews, share movie lists, chat with
friends and participate on the website in countless other ways. In addition,
FilmCrave spouts intuitive technology: incorporating their instant movie search,
drag and drop movie lists, and advanced features that don't require the page to
refresh.

Much of the site's direction has been chosen based on feedback provided by members.
Member feedback has been gathered by communicating directly to members, conducting
surveys that ask them for suggestions, and measuring satisfaction. Josh Collins, the
third co-founder that currently makes up the FilmCrave trifecta, touts that, \"by
finding out exactly what our member's want, we can avoid the pitfalls many of our
competitors have fallen to.\"

FilmCrave realizes that in order to compete in the social networking arena, they
have to go beyond just movie data. They have to innovate the way it is shown and how
users interact with it. Other competitors struggle keeping members happy.
FilmCrave's founders attribute this to poor design and features that are hard to
use.


Web Site: http://www.filmcrave.com

Contact Details: Josh Collins
3549 NE Austin Dr.
Lee\'s Summit, MO 64064
josh@filmcrave.com
913-548-2025