Released on: January 20, 2008, 4:29 pm

Press Release Author: Pegas Planet

Industry: Internet & Online

Press Release Summary: Writing and getting published is one of the marketing
strategies - if you sell something on the internet, your site should be in permanent
competition for the higher page rank among major search engines: google, msn, yahoo.
In this small article we would like to share our tactics with you

Press Release Body: Writing and getting published is one of the marketing strategies
- if you sell something on the internet, your site should be in permanent
competition for the higher page rank among major search engines: google, msn, yahoo.
In this small article we would like to share our tactics with you:
1. Submission sites. There are various criteria, consider these: if media portal is
current (meaning that they are actively reviewing submitted news on the daily basis
- some sites might be no longer active, but still high in the ranking, due to their
past achievements); if media portal shows good rank on your competitors articles
(you can try your keywords in google and see if your potential media partner shows
results on the first pages); it is good idea to check media portal page rank,
however sometimes this parameter is misleading. Here we do not want to recommend
one sites over others, just try these keywords in search engine: submit article
2. News architecture. It is often over and undervalued. Our opinion is - you
should try to compile good news headline, where you naturally place your keyword and
some original words to make it look like a normal human sentence or headline. In
the body of your news, try to support your targeted keywords set, but do not be too
"technical" - the article should be smooth for beginners in your field as well
3. Linking Strategy - read as community work. When you publishing your materials,
it is good idea to think about contributing to the community of your product users
through educating them in the specific aspects of the products. Linking strategy is
obviously behind the scenes as also important, however if you do decent education
work, other websites will give you reasonable number of complimentary links
4. How many media partners. This question is difficult to answer. The problem lays
in the fact that search engines do not guarantee, that one specific trusted media
site will always be producing top results. We believe that search engines use
randomization mechanisms to show the most demanding keywords queries results. So,
if you publish on, let's say ten sites, then your material will be distributed to
approximately one hundred sites, as sites practice syndication - then the chances
are very high that you will get couple of lines on the first page
Andrew Karasev, Pegas Planet: http://www.pegasplanet.com , we invite you to publish
your article or press release on our site, we specialize in internet marketing and
SEO


Web Site: http://www.pegasplanet.com

Contact Details: Andrew Karasev, Pegas Planet: http://www.pegasplanet.com , we
invite you to publish your article or press release on our site, we specialize in
internet marketing and SEO