Released on: February 28, 2008, 6:18 am

Press Release Author: Byron Keaton

Industry: Internet & Online

Press Release Summary: tyBit Unified Search® continues its offer of free advertising
through the public beta phase of the search application. Thousands have taken
advantage of the offer and are reaping benefits.

Press Release Body: (FAYETTEVILLE, NC) February 28, 2008. Client-side search
application, tyBit® announced today that since the opening of its Free adScriberT
Program, thousands of businesses have taken advantage of FREE advertising on the
tyBit Unified Search® application. "This is an interesting approach to search
advertising," said William Presley, OSL Search Analyst. "tyBit® is forging
relationships with thousands of business owners, advertising agents, ad brokers,
creative types and others by giving away free advertising credits while at the same
time introducing what may very well become the new paradigm In search engine
marketing." Instead of paying money for ads, businesses create a free ad campaign
here: http://signup.tybit.com/. During the Beta phase, adScriberT ads are displayed
on a run-of-site basis including video ads. "This is obviously a market stab at
Google's affiliate or AdSenseT model," said Pressley. Company officials claimed the
drive behind tyBit ® was their dissatisfaction with the search industry\'s PPC &
affiliate models susceptible to click fraud. Their click fraud experience with
Google and the Fayetteville Observer Newspaper led to class action litigation.

There is no doubt about the efficacy of search engine marketing. In an article
published in Financial Times, "Online advertising spending is widely predicted to
continue its strong growth even if a US economic downturn squeezes the advertising
sector as a whole. Indeed, pressure on companies to cut costs if the economy softens
could even hasten the switch in spending from traditional media to more targeted and
measurable digital forms." Free advertising on tyBit Unified Search® gives
businesses the ability to allocate advertising dollars toward other areas of growing
their business. Free advertising will continue through the Beta phase of the ad
module which is scheduled for release to full production in the second quarter of
'08. "The time to act is now," said Kitti Jo Finch, tyBit General Manager. "The
tyBit search experience is fast and relevant. Advertisers will get targeted ads
without the worry of online PPC click fraud because the application is tied to a
verifiable, client IP and MAC addresses.

tyBit®, together with AIT (www.AIT.com) a leader in Web Hosting and Domain
Registration since 1995, have developed a suite of hosting applications that have
broad appeal to both small businesses as well as enterprise clients
(www.AIT.com/compareplanspricing.php). "Together with FREE advertising, domain
registration, website creation templates, and an affordable hosting solution,
business have a powerful set of tools to get up and running instantly with dedicated
support representatives," said Bill Harrison, Web Solutions Manager. Company
officials report that the next Beta ad module is nearing completion and can actually
deliver text, audio or video ads based on keyword relevancy displaying results on
Desktops, PDAs, or cell phones. Now any business can have a very affordable video
commercial on the web.

tyBit® is affiliated with AIT (www.AIT.com) a web hosting and domain registration
company that has achieved 12 straight years of sustained profitability and has
generated $100s of millions in revenue while creating a profound economic influence
on its surrounding community. AIT has been named 2 times to the Inc. 500 list of
fast growing firms, 3 times to the Deloitte & Touche Fast 500 list, and has been
previously named as the NC Entrepreneur Firm of the Year. Additionally, Briggs
recently returned from Washington, DC after briefing Senators Elizabeth Dole and
Richard Burr about the formation of the Briggs-tyBit Charitable Foundation for
Education. The mission of the foundation is to provide 30 to 40 % of tyBitT's gross
revenues to fund education in North Carolina.
Source: tyBit, Inc

Press Contact:
Michelle Wallace
Wallace Group Public Relations
910-321-1347
michelle@wallacegrouppr.com


Web Site: http://www.tybit.com

Contact Details: Michelle Wallace
Wallace Group Public Relations
536 Ramsey Street
Fayetteville, NC 28301
910-321-1246