Released on: April 18, 2008, 11:09 am

Press Release Author: Brian Van Norman/Digital Switching Systems

Industry: Consumer Services

Press Release Summary: Digital Switching Systems has retained Articulon as its
agency of record. Articulon will be responsible for media relations, branding and
advertising for the company.

Press Release Body: FOR IMMEDIATE RELEASE
Media Contact:
Mike Gauss
919.232.5008
Mike@articulon.com

Digital Switching Systems Names Articulon as Agency of Record
Firm Retained to Launch Branding Package

RALEIGH, N.C. (April 18, 2008) - Ken Wood, vice president and general manager of
Digital Switching Systems, LLC, a leading provider of electronic and mechanical
switching solutions to the marine and transportation industries, announces today
that the company has retained Articulon as its agency of record. Articulon will be
responsible for media relations, branding and advertising for Digital Switching
Systems.

"Articulon's marketing and public relations experience will be beneficial in
promoting awareness of Digital Switching Systems," says Wood. "We look forward to
building our brand within the industry."

Articulon will create a marketing and communication campaign incorporating multiple
strategies to increase awareness and strengthen the brand.

"We are honored to be the agency of record for Digital Switching Systems," says
Cindy Stranad, principal of Articulon. "Articulon's campaign is designed to
highlight the integral role that Digital Switching Systems plays in the boating and
transportation industries, not only in North Carolina, but in select markets across
the United States."

About Digital Switching Systems, LLC:
Headquartered in Raleigh, N.C., Digital Switching Systems, LLC is a leading provider
of reliable and cost-effective electronic and mechanical switching solutions to the
marine and transportation marketplaces. The Pi-Series® line of products and
solutions offers to marine, RV and emergency vehicle builders a wide variety of user
input devices, as well as advanced functions and features beyond discrete switching.
For more information, please visit www.digitalswitchingsystems.com.

About Articulon:
Based in Raleigh, Articulon serves as a branding and public relations firm. Inspired
to gain results, Articulon helps clients to break through the abundance of noise
with a brand and a focused message that creates a connection with an audience. Far
beyond traditional, Articulon's client campaigns are characterized by their
responsiveness, creativity and commercial intelligence. Work has been completed for
emerging brands and fortune 500 organizations including: Panera Bread, AKC, Defond
North America, The Better Business Bureau of Eastern North Carolina, WCPE-
TheClassicalStation.org, Helms Mulliss Wicker, HumanCentric Technologies,
Sustainable North Carolina, McDonald's Corporation and Saks Fifth Ave. Visit
www.articulon.com or call (919) 232-5008.

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Web Site: http://www.digitalswitchingsystems.com

Contact Details: Brian Van Norman
brian@articulon.com
(919) 232-5008

Digital Switching Systems
P.O. Box 31727
Raleigh, NC 27622
http://www.digitalswitchingsystems.com