Released on: April 9, 2008, 6:29 am

Press Release Author: Media Jems

Industry: Media

Press Release Summary: With the rapidly increasing number of public contributions to
national and local news, YouReportTV has launched the world's first people's news
site, featuring news generated entirely by the community.

Press Release Body: Launched on the 2nd April 2008, YouReportTV enables consumers to
immediately broadcast news items that are of interest to their peers and the wider
community. News can be uploaded by mobile device, digital camera, webcam or
camcorder and can include videos, text copy and photos.
In addition to news stories, YouReportTV also offers community focussed categories
including Whistle Blowers to highlight unfair work and local issues, local traffic
and travel updates and a dedicated Missing Persons section.
Unlike many other social news sites, YouReportTV rewards its members by sharing any
revenue generated by their news with them. And for budding journalists and media
students, the site enables them to create an online media portfolio and reporter
portfolio, which can be used to gather evidence of work and support future job
applications.
YouReportTV has been developed to support the unprecedented growth in user-generated
content, commonly known as 'citizen news' or 'citizen journalism'. According to
Peter Horrocks, the BBC receive an average of 85,000 text messages and 10,000 email
or posts in a day to it's Have Your Say site.
And whilst most major news broadcasters clearly understand the value of facilitating
contributions from their viewers, they are often limited in what user-generated
content they are able to use as they need to maintain the balance between delivering
news that is of interest to the masses, providing a localised presence and
supporting freedom of speech, whilst remaining impartial and objective, explains a
spokesperson for YTRV.
"YouReportTV is a positive steps towards celebrating citizen journalism and been
developed to publicly recognise the value of localised news and its relevance to the
community, and to provide an outlet for the publication of stories which may never
be covered by the traditional press;" adds the YRTV spokesperson.
For more information or to register for the chance to win a YRTV Correspondence Kit
including a laptop and digital camera worth over £1,000, visit www.youreporttv.com
Ends

Editor's Notes
YouReportTV (www.youreporttv.com) is a platform for consumer to upload, broadcast
and debate news, which they have generated commonly referred to as 'citizen news'
and 'citizen journalism'.
Social news sites are increasingly popular in the Internet; however, a site which
empowers the general public to easily publish timely news has up until now not been
available. YouReportTV evangelises the concepts of 'You News in Good News' and 'If
its News to you, Its News for Us'.
Visitors will be able to broadcast their news item via;
1. Sending mobile text and video directly to the site and have it immediately published
2. Uploading from a digital camera/camcorders/mobile devise
3. Recording a video on their computer webcam
4. Submitting text copy and photos
5. Users can create a profile, which may serve as an online portfolio.

Users can distribute their news stories through other social news sites and social
networking groupls.
YouReportTV incentivises users to contribute to stories by sharing their advertising
recenue, however, the content will be owned by YouReportTV. The site is accessible
to the hard of hearing and visually impaired by providing signage and text readers
across the site.
YouReportTV is the brainchild of two entrepreneurs who with over twenty years
combined experience in the business technology sector, identified the potential for
new technology to facilitate widespread 'citizen storytelling'.
Citizen Journalism in practice
"The BBC gets an average of 10,000 e-mails or posts in a day to its Have Your Say
site. That can soar on big news days. That sounds an enormous number. But up to 5
million can come to the BBC News website in a single day. (Peter Horrocks - Value
of Citizen Journalism - 7th January 2008 -
www.bbc.co.uk/blogs/theeditors/2008/01/value_of_citizen_journalism.html)

"When the Buncefield oil deport blew up in December 2005, the BBC received over
6,500 e-mails containing pictures and video footage from the public, the first
arriving at 6.19am, just minutes after the explosion." (Source:
www.thepressgazette.co.uk)


Web Site: http://youreporttv.com

Contact Details: Information provide by Media Jems. For more information, images or
to arrange an interview please contact;
Jenna Gould
Tel: 01602 283 503
Email: jenna@mediajems.co.uk

Rebecca King
Tel:01602 283 505
Email:Rebecca@mediajems.co.uk