Press Release Summary: New ZOTAC GeForce GTX 280 and GTX 280 AMP! Edition delivers absolute immersion with 2nd Generation NVIDIA Unified Architecture and NVIDIA PhysX technologies
Press Release Body: Dubai, United Arab Emirates, June 17, 2008 - ZOTAC International, an award winning NVIDIA AIC supplier, today unleashes a new era of immersive gaming and computing with two new ZOTAC GeForce 200 series graphics cards. The new ZOTAC GeForce GTX 280 and GTX 280 AMP! Edition deliver absolute immersion in the latest DirectX 10 and OpenGL 2.1 enabled titles with its 2nd Generation NVIDIA Unified Architecture and NVIDIA PhysX physics processing capabilities.
ZOTAC GeForce 200 series graphics cards introduce a brand new 2nd Generation NVIDIA Unified Architecture that delivers a 50-percent increase in performance over the first generation architecture. The 2nd Generation NVIDIA Unified Architecture empowers the new ZOTAC GeForce GTX 280 series graphics cards with unprecedented shading horsepower through blazing-fast processor cores.
"NVIDIA Unified Architecture ushered in a new era of performance when it was launched with our ZOTAC GeForce 8800 GTX over a year ago. The 2nd Generation NVIDIA Unified Architecture further builds upon the architecture and takes 3D performance to uncharted territories," said Carsten Berger, marketing director, ZOTAC International. "The 2nd Generation NVIDIA Unified Architecture powered ZOTAC GeForce GTX 280 series is a must-have for gamers and enthusiasts craving maximal performance from their systems."
The ZOTAC GeForce GTX 280 and GTX 280 AMP! Edition pack an unprecedented 240 processor cores into a single graphics card for unparalleled performance to provide users with an extreme HD gaming experience ready to tackle the latest DirectX 10 titles at resolutions up to 2560x1600 without breaking a sweat.
Accompanying the ZOTAC GeForce GTX 280 series graphics processors are large amounts of video memory to accommodate the ever-increasing textures used by the latest 3D games and applications. The ZOTAC GeForce GTX 280 and GTX 280 AMP! Edition have 1GB blazing-fast GDDR3, ready to take on anything.
A wide 512-bit memory interface joins the ZOTAC GeForce GTX 280 series graphics processors with the large frame buffer. The ZOTAC GeForce GTX 280 and GTX 280 AMP! Edition feature an ultra-wide 512-bit memory interface, ready for extreme HD gaming.
New NVIDIA PhysX technology delivers realistic physics processing capabilities to the ZOTAC GeForce GTX 280 series. PhysX technology allows games to calculate in-game physics with great detail and precision that was previously unavailable for absolute immersion in PhysX enabled game titles, blurring the line between reality and the virtual world.
"Physics processing technology is where the future of gaming is headed. The inclusion of NVIDIA PhysX technology in our ZOTAC GeForce GTX 280 series graphics cards will allow game developers to deliver games with fully interactive and detailed environments," Mr. Berger said. "PhysX technology will allow for detailed environments where there are realistic weather and fire effects with precise user interaction with the gaming environment, raising the realism bar once again."
If one card isn't enough to satisfy high-powered gaming demands, the ZOTAC GeForce GTX 280 series support NVIDIA SLI technology. A single system can have up to two ZOTAC GeForce GTX 280 series graphics cards installed in a 2-way SLI configuration for 2x the graphics and physics crunching horsepower.
PureVideo HD technology empowers the ZOTAC GeForce GTX 280 series with high-quality high-definition video playback capabilities. With PureVideo HD technology, the ZOTAC GeForce GTX 280 series uses the graphics processor to decode high-definition video content, including Blu-ray disc movies, freeing up the CPU for more important tasks.
Standard-definition content also benefits from PureVideo HD technology. PureVideo HD technology cleans up standard-definition content and upconverts it to high-definition resolutions for image quality that nearly rivals native high-definition content.
Additionally, the ZOTAC GeForce GTX 280 series feature PCI Express 2.0 (compatible with 1.1) support, dual dual-link DVI outputs, HDCP compliance, HDTV output and support for NVIDIA CUDA technology.
ZOTAC also bundles the latest racing game by Codemaster's - GRID. GRID immerses gamers into a world of intense racing with insane crashes and brilliant visuals to take advantage of the ZOTAC GTX 280 series' graphics power.
It's time to play with absolute immersion with the new ZOTAC GeForce GTX 280, GTX 280 AMP! Edition and GTX 260 graphics cards. General details . New ZOTAC GeForce GTX 280 and GeForce GTX 280 AMP! Edition . NVIDIA GeForce GTX 280 graphics processor . 1GB of GDDR3 memory . 240 processor cores . 2nd Generation NVIDIA Unified Architecture . NVIDIA PhysX Ready . NVIDIA CUDA technology . PCI Express 2.0 interface (Compatible with 1.1) . DirectX 10 with Shader Model 4.0 compatible . OpenGL 2.1 compatible . PureVideo HD technology with hardware decoding of high-definition video formats . Dual dual-link DVI - up to 2560x1600 . Codemaster's GRID game bundle